I am an ideas person that loves to bring ideas to life, mainly into the digital space. I believe all digital work needs to be one of three things: entertaining, interesting or extremely useful. And yes, it also has to have a great design and UX to make it a memorable experience for consumers.
Part of my job as an Art Director is to conceptualise and create digital products and campaigns for national and international brands, but I also love to challenge myself with design work. I moved from Amsterdam to Melbourne to work in the Australian digital industry.
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