MDavid Low
Co-Founder, Head of Studio
Bend, OR, USA
9713304718
atypical.co
With nearly two decades of experience, I have been responsible for product excellence and implementation for some of the best brands in the world. Fire-hardened by years of dedicated service at high-end agencies in NYC, the Bay Area, and Chicago, I returned to my home state of Oregon to work with Nike, where I headed XD for the Nike+ Run Club App and ecosystem. After Nike, I led Platform Experience Design at Bank of America for many years - focusing on global design systems and brand frameworks. Before rebooting Atypical Company I oversaw all Experience Design at T-Mobile.
Work Experience
ATYPICAL
Co-Founder, Head of Studio
Atypical brings award-winning storytelling and experience design to enchant customers. From crafting iconic mixed reality environments and transforming spaces into interactive canvases to developing imaginative connected web3 ecosystems.
We help senior leaders at disruptive brands to push the boundaries of what’s possible, bringing regenerative, sustainable, and inspiring experiences to life.
We help senior leaders at disruptive brands to push the boundaries of what’s possible, bringing regenerative, sustainable, and inspiring experiences to life.
October 2022
- Present
Bank Of America Corp.
SVP, XD Director
XD Platform Executive. Industrialization of our foundations. Global design systems.
December 2018
- September 2021
North Carolina, United States
Digitas
VP / GD, XD
XD Director leading the GroupeConnect conflict agency, handling primarily BofA
October 2017
- December 2018
Massachusetts, United States
ATYPICAL
Head of Design, Founder
Creative consultancy network focused on celebrity entertainment, the music industry, and web3 technologies.
August 2010
- October 2017
Nike (Global)
Design Director | Category Lead | Nike+ [RNG]
Design Director in the Nike+ Running category. I was privileged to work with a talented team, relaunch the Nike running app as the Nike Run Club and help bring the Apple Watch partnership to life. Worked closely with executive leadership to amplify the brand globally.
January 2015
- September 2016
Oregon, United States
R/GA
ECD, Experience Design
February 2014
- January 2015
Chicago, Illinois, United States
Odopod
ACT Director and Team Lead
Clients: Sony, Google
Worked with an amazing team to relaunched the Sony brand globally, encompassing multiple sites, apps, rebranding and product work across the course of two years.
Also helped to launched Google Glass.
Worked with an amazing team to relaunched the Sony brand globally, encompassing multiple sites, apps, rebranding and product work across the course of two years.
Also helped to launched Google Glass.
October 2012
- February 2014
California, United States
Eleven, Inc
Creative Technologist
Clients: AAA, Apple, Dignity Health, Aria Resort & Casino, Oakley, Virgin America, and Union Bank
From Stone Skipping Robots and re-launching parts of Apple’s site to complex mixed-reality experiences for Virgin America, we did it all here.
http://www.fastcocreate.com/1681090/sun-valleys-stone-skipping-robot-just-saved-your-summer
http://www.engadget.com/2012/07/13/browser-controlled-robot-lets-users-skips-stones-remotely/
From Stone Skipping Robots and re-launching parts of Apple’s site to complex mixed-reality experiences for Virgin America, we did it all here.
http://www.fastcocreate.com/1681090/sun-valleys-stone-skipping-robot-just-saved-your-summer
http://www.engadget.com/2012/07/13/browser-controlled-robot-lets-users-skips-stones-remotely/
April 2011
- October 2012
California, United States
BKWLD
Producer/ Director / User Experience
Relevant Work/Projects:
Disturbed Asylum - http://bkwld.com/work/disturbed-asylum
Corona Light - http://bkwld.com/work/corona-light
Gregory Mountain Products - http://bkwld.com/work/gregory-packs
Clients: Warner Bros Music, Gregory Mountain Products, Chobani, Corona, Gravis.
Disturbed Asylum - http://bkwld.com/work/disturbed-asylum
Corona Light - http://bkwld.com/work/corona-light
Gregory Mountain Products - http://bkwld.com/work/gregory-packs
Clients: Warner Bros Music, Gregory Mountain Products, Chobani, Corona, Gravis.
February 2010
- May 2011
California, United States
Domani Studios
Integrated Producer
Notable Campaigns:
Allstate - allstateteendriver.com
Starwood Hotels - StRegisAficionado.com + Many More.
The FWA - theFWA.com/50million
Zack Johnson - Zack16.com
Allstate - allstateteendriver.com
Starwood Hotels - StRegisAficionado.com + Many More.
The FWA - theFWA.com/50million
Zack Johnson - Zack16.com
June 2008
- January 2010
New York, United States
Fi (Fantasy Interactive)
Interactive Producer / Strategist
January 2007
- June 2008
New York, New York, United States
Awards
Adobe - Design Achievement & MAX Awards
Adobe Site of the Day - June 3rd 2008 - for FWATheater.com.
Taschen
Published in Taschen Icons: Web Design: Video Sites for FWATheater
2008
Skills
Adobe Creative Suite,
Creative Direction,
Creative Technology,
Leadership,
Sketch,
User Centered Design,
Ux Director,