Lewray Rosado

Visual Designer / Graphic Designer

CA, USA
…I am a self-motivated full-time optimist who lives for cool type treatments, stimulating layouts, and phenomenal screen designs. I’m an easy-going problem-solver with uncompromising standards and a commitment to presenting value to every project. I constantly challenge myself by searching cyberspace to stay abreast of the latest trends. I believe that the best & most successful design solutions harmonize form with function, which resonates with color theories which oftentimes become one of the first elements that communicate the message to consumers, and develop brand loyalty through powerful storytelling. I enjoy “napkin” sketching while enjoying a good cup of coffee with unlimited refills.

Work Experience

Security System Devices

Senior Visual Designer

• Execution of printed marketing material for large format vinyl banners, billboard signage, Posters, Brochures, Flyers, Stationary, Business Cards, Tri-Fold Brochures, Mailers, from concept to completion.
• Created original digital assets, logos, marketing campaigns, web banners and social media platform graphics.
• Lead IxD design for the development of an android based app using material design principles that technicians can easily view schedules, job details, request parts, bill clients, and collect payment.
• Tasked to create a responsive intranet web portal for online bill payment for development.
• Created prototypes that showcased the user flow and user interactions.
• Manage, publish, and format articles for the company blog using WordPress.
• Responsible for creating vehicle wrap design for the entire fleet nationwide.
• In-charge of contacting various vendors for pricing & setting up meetings to execute approved projects.
May 2017 - June 2020 California, United States

Perficient XD

Visual Designer UI

• Created high-quality, pixel-perfect cross-platform responsive designs for brands such as Toyota, Honda, Medtronic, AAA, Symantec, Veritas, Chick-Fil-A, Caterpillar, Rubio’s.
• Designed responsive email templates and web-based graphics for AAA email campaigns.
• Created user-centric layouts across all devices that meet both aesthetic and functional goals.
• Developed creative direction on brand for presentation to pitch creative concepts to clients.
• Designed interactive user prototypes for desktop, tablet, and mobile.
• Quickly prototype UX requirements and wireframes into various responsive interface solutions.
• Created branding guidelines across all design projects (Web, Digital, email marketing, mobile apps & Print).
July 2014 - June 2016 California, United States

RealMex Restarurant

Art Director

• Coordinated art projects and marketing materials from concept through plate-ready film for all outbound
direct marketing materials with a team of designers and copywriters.
• Designed all printed collateral for Menus, brochures, posters, POP, table tents, banners, & direct mail.
• Print Brands designed: Chevys Fresh Mex, El Torito Grill, Acapulco, Who-Song & Larry's, Las Brisas
• Designed and optimized images for online marketing, including newsletters, email campaigns & more.
• Resized and recreated text and image-heavy posters for use in online advertising.
• Designed creative print and web promotional campaigns.
• Direct Mail Campaigns / Large format for trade shows.
• Created Digital Advertising/ Digital Marketing Campaigns, web banners, and social media platform graphics like
Facebook, Instagram, Twitter.
• Designed menus for the various brands listed above.
• Produced sales and marketing communication materials.
• Facilitated the outsourcing of design and production work to maintain optimum efficiency.
• Developed integrated well-versed materials across all marketing channels:
email marketing, digital, social media, website, and retail print collateral.
November 2010 - June 2014 California, United States

Lewray.com

Creative Director

My name is LewRay Rosado, a versatile designer who can create in a variety of mediums.

I live and breathe design, pairing up my morning coffee while looking forward to pushing my skills to create new things every day. Challenge, inspire, and allow me to combine my past experiences with an opportunity to create new innovative and memorable visual solutions.

Comfortable creating animated banner ads, email marketing, and eye-catching screens for responsive websites (mobile / tablet / desktop). I also feel at home creating anything print from flyers, brochures, mailers, presentation folders, posters, exhibitions, direct mailers and more.

I'm a professional with a proven work ethic who loves his craft, and enjoys bringing my assignments to completion while asking the right questions along the way.

• Develop all aspects of interaction across web mobile and desktop applications.
• Developed design concepts for brochures, newsletters, posters, logos, stationery, large and more.
• Designed large format print collateral for exhibition trade shows.
• Photo editing on all product, web, digital and social media images used.
• Provided creative & design consultation to clients for their product, marketing, & business expansion needs.
• Assist design team to complete high-priority project within a limited timeframe.
• Image compression to create images with the highest resolution possible while maintaining the smallest file sizes.
• Full knowledge of the 4/C pre-press process
• Can Quickly prototype interfaces from analyst requirements and wireframes.
2012 - Present California, United States

Education

California State University - Dominguez Hills

Bachelor of Arts (BA), Design and Applied Arts

2000 - 2003 Carson, California, United States

Languages

English (Native),
Spanish (Conversational),

Awards

2016 Rising Star Award from Perficient Digital Agency’s Irvine Office for demonstrating immense value and deep commitment to team projects.

2016

2015 Rising Star Award from Perficient Digital Agency for demonstrating immense value and deep commitment to team projects.

2015

Hispanic Chamber Of Commerce Bizfest

Placed 2nd in National Business Plan Competition

2003

Government Of Puerto Rico

Awarded Certificate of Appreciation by Puerto Rico Federal Affairs Administration

2002

Skills

Adobe CC, Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Adobe XD, Microsoft Office, Sketch,

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