Graphic Designer, Office of Communications and PR
--Graphic Designer: (contract) 2009 to 2010, (staff) 2010 to November 2014.
Messaging external audiences: potential students, parents, student influencers, guidance counselors, alumni, community members. Messaging internal audiences: students, faculty, staff.
Creating concepts and visuals, managing relationships with college clients, graphic design, photo direction, project management and scheduling, mailing supervision, print production management.
Completing 170+ projects in 2014. (Projects completed by the art department doubled between 2009 and 2014.)
Delivering web and print advertising, web visuals, email graphics, publications, event promotion, brochures, signage, reports, posters, pop-up banners, maps, Commencement way-finding materials and installation supervision.
Managing budgets from $20 to four-figure.
Internal clients (partial): Institutional Advancement, Admissions (Undergraduate and Graduate), Alumni Services, Student Life, Residence Life, Wellness Center, Spirituality Center, The Hochsprung Center, Esteves School of Education, The School of Health Sciences, The Sage College of Albany, Russell Sage College.
-- Theatre Institute at Sage, graphic designer and brand manager.
Design identity system and promotional materials.
Creating 6 mini-campaigns per season – one campaign for each production.
Delivering posters, digital and print signage, web headers, print and web advertising, programs, email support, school promotion materials, social media support materials.
Create season brochures targeting the public and educational organizations.
Support Theatre Institute camps and special programs with brochures, mailers, and specialty designs.
- November 2014
Troy, New York, United States
-- Concept development, branding development, graphic design, print production management, client relations
-- Child advocacy clients: Early Care & Learning Council, CCI (Center for Children’s Initiatives), Winning Beginning NY, Maternal Infant Care of the Capital Region.
-- Additional clients (partial): Schuyler Center (SCAA), New York State Public Health Association.
Rensselaer, New York, United States
Graphic Designer, Contract
-- Graphic design, print production management, concept and visual development, college client relationship management.
-- Messaging internal and external audiences with reports, posters, publications, advertising (web and print), event promotion, brochures, signage, web visuals, email graphics.
- August 2010
Troy, New York, United States
Creative Director, Contract
-- Collaborated with Kevin LaPoint, Principal and Account Executive, in concept development, branding development, graphic design, print production management, supervision and collaboration of writers, graphic designers, web developers
-- Clients (partial): Healthcare Underwriters Mutual Insurance Company, Empire State Education Corporation, Mohawk Valley Heritage Corridor Commission, Partners Health Plans.
Colonie, New York, United States
Production Manager, Contract
-- Print production management for national paper company, supervising swatchbook and promotional material production, budgets to 6-figures.
Cohoes, New York, United States
Adjunct Instructor, Department of Design, Sage College of Albany
-- Courses: Digital Production, Type & Design 1 and Type & Design 2, Graphic Design 1
-- Taught all aspects of print design: hierarchy, composition, color, typography; processes graphic design; concept development and visualization; print production including partnering with printers, paper selection, budgets, and scheduling, InDesign.
New York, United States