Krista McDonald
Norwalk, CT, USA
203-945-6674
www.kristamcdonald.com
Work Experience
Pearson
Designer I
Managed vendors, artists, and photo researchers during the creation of print materials. Responsible for the creation of interior/ exterior book design, as well as, package and media design. Involved in creating prototypes through production/pre-press work and the presentation of material at each stage. Tutored other designers in K4, Photoshop and content management. Prepared designs for use on the web and smart board technology. Involved in the branding and design of science education videos. Utilized illustration and photo-retouching skills daily. Coordinated with marketing teams to create materials based on focus testing.
August 2007
- May 2010
Boston, Massachusetts, United States
Edelman
Freelance Designer
Executed creative solutions in advertising, promotional events and marketing. Maintained a high quality of design for a variety of clientele in the fashion, entertainment, beauty, health, and
food industries. Managed multiple projects under tight deadlines. Utilized expertise in branding, advertising, presentation design, and environmental design. Developed and utilized client brand guidelines to platform various projects.
food industries. Managed multiple projects under tight deadlines. Utilized expertise in branding, advertising, presentation design, and environmental design. Developed and utilized client brand guidelines to platform various projects.
August 2010
- August 2012
New York, New York, United States
IN/ Where Magazine
Freelance Designer
Assessed visual aspects of magazine layouts such as type, imagery, and graphic elements in order to create a dynamic and functional design. Worked under tight deadlines and managed copy edits through the final stages. Designed web banners to coordinate with design elements within the print magazine.
February 2011
- March 2011
New York, New York, United States
Nickelodeon
Freelance Presentation Designer
Designed on-screen, animated PowerPoint and Keynote presentations for the annual board meeting. Created on-screen menus and animations for Comic Con 2012.
June 2011
- July 2011
New York, New York, United States
Hachette Publishing Group
Freelance Production Designer
Created ebook ready files for the Barnes and Nobles Nook and Apple iPad. Completed over 50 titles in just over three weeks. Documented progress with Excel spreadsheets.
February 2012
- March 2012
New York, New York, United States
Self-Employed
Freelance Presentation/ Graphic Designer
Worked in various professional environments from small boutique agencies to large media corporations developing design solutions to fi t their in-house or client needs. Utilized creative problem solving to transform lackluster presentations into digestible content. Involved in projects from conception through print and digital production phases for clients in the fi nance, health, travel, and publishing industries. Past clients include Edelman PR, MundoCom, Maxxus, Nickelodeon, TBWA/Chiat/Day, IN New York and Where magazine, Dentsu, Addiction Worldwide, Leibowitz Communications, Hachette Publishing Group, and Oddfello Inc.
August 2011
- Present
New York, New York, United States
Education
Salve Regina University
Bachelor of Arts, Studio Art-Graphic Design
August 2003
- June 2007
Newport, Rhode Island, United States
Skills
Adobe Bridge,
Adobe Illustrator,
Microsoft Excel,
Microsoft Word,
Adobe,
Adobe After Effects,
Adobe Creative Suite,
Adobe Indesign,
Adobe Photoshop,
Art,
Art Direction,
Books,
Budgeting,
CSS,
English,
Fax,
Fireworks,
Freelance Graphics,
Graphical User Interface,
HTML,
Illustration,
Illustrator,
Inventory Management,
Layout Design,
Logo Design,
Marketing,
Materials Management,
Microsoft Word,
Photocopier,
Photography,
Presentation Skills,
Process Engineering,
Social Media,
Teaching,
Telephone Skills,
Time Management,
Twitter Bootstrap,
Vector Art,
Video,
Web Design,
Writing,