Share
Project Views
Appreciations
61
Followers
75
Following
1
Role:
As Creative Leader turned a new-formed agency into an integrated communication hot shop for the digital age.

Key clients:
Chivas Regal, Mumm Champagne, Intel, Cebu Pacific Air, AS Watson Group, British American Tobacco, Abbott Baby Nutrition, Hamleys Toy Store.

KPI:
Business transformation achieved:

- … Read More
Role:
As Creative Leader turned a new-formed agency into an integrated communication hot shop for the digital age.

Key clients:
Chivas Regal, Mumm Champagne, Intel, Cebu Pacific Air, AS Watson Group, British American Tobacco, Abbott Baby Nutrition, Hamleys Toy Store.

KPI:
Business transformation achieved:

- Making Geometry Global Hong Kong most awarded GG Office in APAC and ranked #2 globally. (Amongst 100 offices)

- New Businesses won: Cebu Pacific Air, AS Watson Group, Abbott Baby Nutrition, Mumm Champagne

That's me.
Starting as an account executive evolved into a creative leader. Working in the digital field as well as in traditional advertising teams. I'm a throughbred advertising professional who lives by the power of ideas and believes great ideas find their own media vehicle, move culture and business. I hate the fact that most part of advertising industry is so rudimentary as they label people as target group. However the simple secret is if we observe people they in turn reflect ideas & inspirations that can solve everyday problems.

Working style:
We are living in a fast changing world driven by new technologies emerging every day and effecting consumers behaviour. Companies have to keep their eyes open everywhere to stay ahead. This means our role as Agency has also changed. If we really want to help our client we have to reinvent how we work. We can’t wait for a brief anymore to fulfil media channels but create relevant content and provide product/service-based solutions that address business needs. Our task is to be the eye for our clients, constantly moving and searching for opportunities to solve their business problems. Read Less
  • Junior Account Executive
    FSW Dialog One — Cologne, Germany
  • Copywriter (Part of the study program)
    CGT Hamburg — Hamburg, Germany
  • Copywriter (Part of the study program)
    BHN Hamburg — Hamburg, Germany
  • Senior Integrated Creative Copy & Concept
    BBDOProximity — Germany
  • Creative Director
    Golden Deer — Cologne, Germany
  • Integrated Creative Director
    Isobar Dentsu Network — Germany
  • Integrated Creative Director / UX & Concept
    Self-Employed — Cologne, Germany
  • Executive Creative Director
    Geometry Global Hong Kong — Hong Kong
  • Executive Creative Director Content
    Ogilvy & Mather — Germany
View Full Resume →
2016 • One Show: 2x Bronze 3x Merit, SmartBowl Fressnapf
• Art Directors Club 1x Bronze 2x Shortlist, SmartBowl Fressnapf, Armed Angels

2015 • One Show: 1x Silver 2x Bronze 5x Merit, Cebu Pacific Airline, Lego
• D&AD: Wood Pencil, Lego
Read More
2016 • One Show: 2x Bronze 3x Merit, SmartBowl Fressnapf
• Art Directors Club 1x Bronze 2x Shortlist, SmartBowl Fressnapf, Armed Angels

2015 • One Show: 1x Silver 2x Bronze 5x Merit, Cebu Pacific Airline, Lego
• D&AD: Wood Pencil, Lego
• New York Festival: 1x Silver 1x Bronze 1x Shortlist,Lego
2014 • Cannes Lions: Silver, Lego
• AMES Awards: Effectiveness, Shortlist, Chivas
• Simpliflying Award, Silver, Cebu Pacific
• CLIO: 3x silver, 2x bronze, 4x shortlist, Lego
• SPIKES: 1x Gold, 1x Silver, Lego
• PMAA: 1x Grand Prix, 1x Gold, 2x Silver, 3x Bronze, 6x Shortlist, Chivas & Cebu Pacific
• LIA: Bronze, Lego
• Marketing Excellence Award: 2x Gold. Cebu Pacific Air, 1x Bronze, Chivas


2011 • New York Festivals: Bronze TV/Cinema/Promotion /smart
• Cresta: Finalist Outdoor, Carita
• Golden Award of Montreux: Shortlist print, Caritas

2010 • Cannes Lions: Silver Outdoor, Caritas
• Red Dot: Grand Prix, Smart
• New York Fesivals: Shortlist Outdoor, Wrigleys
• Shortlist Radio, Braun
• Shortlist Radio, Smart
• Shortlist Media Smart
• Communication Arts: Print, Mercedes Benz, Radio, Braun
• Luerzers Archive: Print, Caritas

2009 • ADC: Silver Radio, Mercedes Benz
• ADC New York: Gold Radio, Mercedes Benz
• New York Festivals: Silver Radio, Mercedes Benz
• Clio: Gold Radio, Mercedes Benz
• Eurobest: Gold Radio, Mercedes Benz
• Comprix: Bronze, Bayer Talcid
• Luerzers Archive: Print, Pepsi Max

2008 • Cannes Lions: Gold Radio, Mercedes Benz
• Ramses: Gold Junior, Wiesenhof
• New York Festivals: Silver Film, CBM
• Bronze Outdoor, Bayer Aspirin
• Clio: Bronze Media, Caritas International
• Shortlist Film, CBM
• Eurobest: Shortlist Outdoor, Bayer Talcid
• LIAA: Shortlist Radio, Mercedes Benz
• Comprix: Silver, Bayer Aspirin, Silver, CBM

2007 • Eurobest: Bronze Outdoor, Bayer Aspirin
• Epica: Silver Outdoor, Bayer Aspirin
• Global Award: Guerilla, Caritas Read Less
Member since: