Kimberly Zimmerman

Sr. Graphic Designer

Providence, RI, USA

Work Experience


Sr. Graphic Designer

• Responsible for packaging graphics, instruction sheets, visual merchandising and marketing programs that support branding and consumer objectives
• Carry out and execute graphic development process from concept to production
• Manage Crayola brands such as My First Crayola, Color Wonder, and Crayola Outdoor
• Constant interaction with the Marketing, Designer Managers and Project Management
• Provide art direction to interns, freelancers, and junior designers
• Supervise external freelance design, illustration, and photographic resources
• Work closely with outside licensors such as Disney, Nickelodeon and Sanrio
• Schedule child models through local modeling agencies
• Direct photoshoots to acquire imagery for packaging and related components
• Assist with the production of various samples of packaging
• Implemented new color management process for all packaging
• Communicate with global print vendors such as Crayola Hong Kong, to meet required ship dates
• Proof final artwork for accuracy
• Create visual merchandising for Walmart, Target, Toys“R”Us, etc.
• Part of the Brand Champion Team which is responsible for promoting the Crayola brand internally and externally
March 2006 - October 2014 Easton, Pennsylvania, United States


Senior Graphic Designer

October 2014 - Present Providence, Rhode Island, United States


Kutztown University Of Pennsylvania

Bachelor of Fine Arts

Major: Communication Design
Concentrations: Graphic Design, Advertising Design
2002 - 2006 Kutztown, Pennsylvania, United States


Certified In First Aid, Color Management Certified By The International Prepress Association, Consumer Products, CPR, Enthusiastic, Exceptional Craftsmanship Abilities, Fast Learner, Great Eye For Color And Typography, Hard Working, International Design, Macintosh And Windows Operating Systems, Microsoft Office, Print Production, Proficient In Adobe Creative Suite, Skilled In Color Eyes Monitor Calibration Software, Strong Design And Layout Skills, Time Management, Very Well Organized, Working Knowledge Of Color Management Software And Large Format Printers,

Community Engagement

• Participate in various volunteer opportunities through Crayola
• Center for Animal Health & Welfare Volunteer, Easton, PA (2011–Present): Walk dogs, help where needed, and created and painted a dog house which raised $600 for the animal shelter.
• Musikfest Volunteer, Bethlehem, PA (2006–Present)
• St. Patrick’s Day Parade, Allentown, PA (2011, 2012, 2013)