Project Views
Appreciations
Followers
536
Following
359
2016

D&AD: Graphite Pencil (Digital Marketing)
D&AD: Wood Pencil (Direct)
One Show: Silver Pencil (Branded Entertainment)
One Show: Silver Pencil (Direct)
One Show: Merit (Interactive)
Cannes Lions: Shortlist (Innovation Lions)
Cannes Lions: Shortlist (Health Lions)
U.S.H. Idea Awards: Gold (Music in Advertising)… Read More
2016

D&AD: Graphite Pencil (Digital Marketing)
D&AD: Wood Pencil (Direct)
One Show: Silver Pencil (Branded Entertainment)
One Show: Silver Pencil (Direct)
One Show: Merit (Interactive)
Cannes Lions: Shortlist (Innovation Lions)
Cannes Lions: Shortlist (Health Lions)
U.S.H. Idea Awards: Gold (Music in Advertising)
Addys: Gold - National
Addys: Best of Show - Dallas
Addys: Gold - Dallas
Addys: Gold - Texas District
New York Festivals: Finalist Award (Digital)
New York Festivals: Finalist Award (Digital)
New York Festivals: Finalist Award (Media)
New York Festivals: Finalist Award (PSA)
WAVE Festival: Silver (Promo)
WAVE Festival: Silver (Branded Content)
El Ojo de Iberoamérica: Finalist (Promo)
Facebook Awards: Shortlist (Facebook for Good)
Facebook Awards: Winner Regional (Facebook for Good)

2015

Cannes Lions: Silver Lion (Media)
Cannes Lions: Bronze Lion (Cyber)
Cannes Lions: Shortlist (Branded Entertainment)
CLIO Awards: Bronze Clio (Direct)
CLIO Awards: Bronze Clio (Engagement/Experiential)
iAB Mixx Interactive Awards: Gold
iAB Mixx Interactive Awards: Bronze
El Sol Festival: Silver (Digital)
El Sol Festival: Silver (Direct)
El Sol Festival: Finalist (Film)
El Sol Festival: Finalist (PR)
El Sol Festival: Finalist (Promo)
USH Idea Awards: Silver (Cyber)
USH Idea Awards: Silver (Promo & Activation)
USH Idea Awards: Shortlist (PR)
WAVE Festival: Shortlist (Cyber)
WAVE Festival: Shortlist (PR)
WAVE Festival: Shortlist (Radio)
Ojo de Iberoamérica: Finalist (Interactive)
Ojo de Iberoamérica: Finalist (Media)
Ojo de Iberoamérica: Finalist (Direct)
Ojo de Iberoamérica: Finalist (USH Best Idea)
Fast Company's Top 5 Ads of the Week

2014

London International Awards: Finalist (Radio)
El Ojo de Iberoamerica: Gold (TV/TNT)
El Ojo de Iberoamerica: Bronze (Radio)
El Ojo de Iberoamerica: Shortlist (TV Campaign)
El Ojo de Iberoamerica: Shortlist (Radio Campaign)
Kinsale Sharks: Bronze (Interactive Experience)
New York Festival: Finalist Awards (Radio)
New York Festival: Finalist Awards (Radio)
Radio Mercury Awards: Finalist (Radio)
USH Idea Awards: Finalist (Promo & Activation)
El Sol Festival: Finalist (Promo)

2012

ANA Awards: Best of Show/Grand Prix (TV)
ANA Awards: Gold (TV)
Radio Mercury Awards: Finalist (Radio)
Creativity Awards: Silver (Print)

2011

El Sol Festival: Shortlist (Branded Content)
Creativity Awards: Merit (Integrated)
Creativity Awards: Merit (Branded Entertainment)
Echo Awards: Merit (Branded Content)
El Caribe: Shortlist (Integrated)
AHAA HAPE Awards: Merit (Integrated)

2010

ADDY: Silver (TV)
ADDY: Silver (TV)
New Creatives: Best Of (Digital)
New Creatives: Best Of (Outdoor)

2009

New Creatives: Best Of (Print)
New Creatives: Best Of (Print)
AAU Spring Show (Integrated)
AAU Winter Show (Integrated) Read Less
  • Senior Copywriter
    McCann New York — NY, USA
  • Senior Copywriter
    Dieste — Dallas, TX, USA
  • Copywriter
    Lapiz/Leo Burnett Chicago — Chicago, IL, USA
  • Copywriter
    Dieste, Harmel & Partners — Dallas, TX, USA
  • Copywriter (Exchange Program)
    Publicis México — Distrito Federal, Mexico
  • Creative Intern
    DDB — San Francisco, CA, USA
View Full Resume
Puerto Rican creative and skateboarder, now working and skating in the U.S.

I’m lucky. I really am. I love what I do and the more I do it the more I fall in love with it.

Originally from Puerto Rico, I am a strong conceptual senior writer/ACD with a solid experience creating impactful work, presenting, ment… Read More
Puerto Rican creative and skateboarder, now working and skating in the U.S.

I’m lucky. I really am. I love what I do and the more I do it the more I fall in love with it.

Originally from Puerto Rico, I am a strong conceptual senior writer/ACD with a solid experience creating impactful work, presenting, mentoring junior talents, and leaving my heart in each project from brief to a full produced campaign.

Former Pro/Am for 10 years. It has taught me the attitude of not accepting failure.

I currently work at Dieste in Dallas, Texas. Before that, I worked at Lapiz/Leo Burnett in Chicago, Publicis Mexico and Alma DDB San Francisco covering every market in all of the Americas with big and small brands such as P&G, AT&T, Cricket Wireless, Kellogg’s, Hershey’s, Goya Foods, Dallas Pets Alive, Nissan, Levi’s, McDonalds, Southwest Airlines, Nationwide Insurance, Chivas Regal, PepsiCo, and more.

They say the harder you work the luckier you get. I've been lucky enough to have worked with some amazing people and won multiple Cannes Lions, D&AD pencils, One Show pencils, CLIOs, Facebook Awards, London International Awards, NYFs, Addys, IAB Mixx Awards, El Sol, Wave, El Ojo de Iberoamerica, Idea Awards, Kinsale Shark Awards, Radio Mercury Awards, Echo Awards, Fast Company's Top 5, Best of New Creatives, among others including AdAge A-List Agency Standout of the Year 2015 after our work played a key role in Dieste having the best year yet in its 20+ year history. The IAB Interactive Mixx Awards have also invited me to be part of the screening jury several times. But out of all of these awards, the best one I've got was a WOW from Mom and Dad. Read Less
Member since: