Showcase & Discover Creative Work

Jacqueline Minkler

Graphic Design Professional

Albany, NY, USA
Setting a new standard for Enterprise Software UX

My passion is to innovate through hard work and tackling challenging problems. Enterprise software is complex and historically, UX in enterprise software has been ignored despite its enormous value. With a high level understanding of a user’s needs, coupled with detailed analysis of costs and gains, innovating in the underserved enterprise software UX is possible. My background in visual communication design enhances my professional product management skills, ensuring that a UX-first product management methodology can be applied effectively to enterprise software.

Work Experience

Apprenda

User Experience Product Manager

December 2011 - Present Troy, New York, United States

Bright Hub

Web + UX Designer

Bright Hub is a leading technology and education website. Has reached up to 1 Million page views a day and in the top 200 sites of the country.

- Sole designer responsible for the redesign and user experience of BrightHub.com
- Developing a new brand aesthetic for social media counterparts
- Designing print and digital marketing collateral
- Developed promotional landing page
October 2010 - November 2011 Troy, New York, United States

Kabat Enterprises

Web Designer + Social Media Marketing

- Sole designer in charge of branding a local start up company
- Creative lead for promotion and presentation pieces
- Social media specialist for multiple divisions
- Wireframes and website design creation
August 2010 - October 2010 Albany, New York, United States

Mediatavern

Associate Production Artist

- Participated in conceptual brainstorming for Nautica and Guess
- Designed presentations for clients such as Yahoo! and UnitedHealthcare
- Created logo for Advertising Week
- Developed wireframe concepts for internal site and blog
- Illustrated a multifunctional invitation and other print pieces
February 2010 - July 2010 Norwalk, Connecticut, United States

ImPress Printing And Graphics

Graphic Design Intern

- Designed In-House advertisements published in local newspapers
July 2008 - August 2008 Albany, New York, United States

Collaborations

Graphic Design Intern

- Designed concepts for branding and website layouts
July 2007 - August 2007 Troy, New York, United States

Design Global Change

Graphic Designer & Strategist

Developed the original brand for the Water for India campaign - the first project developed under Design Global Change as a student at the Hartford Art School.

Water for India was awarded 3rd place in AIGA's ReDesign Awards in 2009 in Student Social Responsibility.
February 2008 - May 2009 West Hartford, Connecticut, United States

Education

Hartford Art School, University Of Hartford

Bachelor of Fine Arts; Visual Communication Design

September 2005 - May 2009 West Hartford, Connecticut, United States

School Of Visual Arts (SVA)

Impact! Design for Social Change

Daylife is a marketing campaign using design thinking to solve an issue faced by a local community non-profit. We teamed up with the Lower East Side Business Improvement District (LES BID) from Manhattan. Originally, this event was to pilot May of next Spring. The BID showcased our concept to the city & it was such a hit, they moved the event date to this October!

Incubating a personal community/socially based project. I conceptualized a platform to inspire and empower kids locally. Leveraging their desires for fun and competition, the brand is based around gaming to instill the values of teamwork and self-confidence.
July 2011 - August 2011 New York, New York, United States

Awards

AIGA's 2009 ReDesign Awards

Third Place in the Student Social Responsibility Category

2009

University Of Hartford's Aerie Magazine

Illustration Published

2007

Skills

Design Thinking, Innovative Thinking, Rebranding, Social Change, Social Innovation, User Experience, Wire Framing, Cloud, Creative Problem Solving, Information Architecture, Interaction Design, Philanthropy, Product Management,

Skills

Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Balsamiq, Confluence, Jira , Microsoft Powerpoint, Photoshop,