James McGrath

A bold approach on the road less traveled. Destinations don't change, but the way you arrive should. - James McGrath, The Verité Messengers If there is one thing we know, "Where style has no value, creativity had a price and that is why The Designers appeared..." - James McGrath, A Fistful of Des…

Like the first line of a great novel, the work must draw us in and capture our senses. I have no desire to explore the default standards of the "High Impact/Low Return" methods we have become so accustomed. Forward is reverse. Reverse and forward. The approach to my work has been and continues to be…