Harold Urquiola

Art Director

North Bergen, NJ, USA

Work Experience

Eclipse Marketing Services

Art Director

• Art directed, led, managed, and mentored a team of designers.
• Developed, designed, and executed unique creative solutions in multidisciplinary formats (ie: Print, Direct Marketing, Digital, Web, Social, Animation, UX/UI).
• UX & UI lead for DIRECTV Cinema Guide website, E-clips Blog, Agency initiatives, Client initiatives.
• Developed and implemented a full color-management workflow & procedure across creative department.
• Propossed new digital initiatives for company growth.
• Created protocols to meet best practice for workflow & optimization for creative and production department.
• Maintained quality control across departments, client branding guidelines, and creative department procedures.
• Cross-trained designers & production coordinators.
• Designed for brands such as HBO, DIRECTV, Comcast (Xfinity), Univision, Time Warner (Spectrum), Cox, Altice (Optimum), DISH Networks, Century Link.
June 2006 - May 2017 New Jersey, United States

Harold's Mind (Freelance)

Senior Art Director

Clients: Havas Worldwide/Tonic, Lambda Sigma Upsilon (LSU), BGG Knits, Jewelry by Gaia, Focus Hard Fitness, Xcellas, Catrol Edge, NuLife Entertainment, Hybrid-Reality, and many non-profit organizations.

Developed and designed: Brand Identity & Guidelines, Healthcare/Pharma collateral, Original Artwork/Design Illustrations, Interactive Websites, Web Animations, Print collateral, and Photography.
September 2001 - Present

Eclipse Marketing Services

Senior Graphic Designer

• Design lead & key account owner developing direct marketing print collateral for Time Warner, Insight Communications, and Cox Communications.
• Implemented quality control protocols, naming conventions, and best practices across creative department.
• Evaluated, tested, and implemented new creative tools & software.
• Trained the creative & production departments.
• Developed standard assets that facilitated workflow & final output of files. Used across departments and company (ie: PDF settings, Preflight settings, Document templates, Style sheets, Color swatches, Scripts, and Guides).
October 2003 - June 2006 New Jersey, United States

Eclipse Marketing Services

Graphic Designer

• Designed monthly print campaigns for Pay-Per-View bill inserts & postcards.
• Developed direct mail collateral for many branded Cable providers (ie: Comcast, Time Warner, Charter).
• Designed unique print formats such as, Die-cuts, Pop-ups, Multi-fold, UV/Spot coating.
• Delivered full preflight of print materials for final prepress output.
September 2001 - October 2003 New Jersey, United States

Education

Katherine Gibbs College

Visual Communications / Graphic Design

New Jersey, United States

Languages

English (Native),
Spanish (Native),

Awards

JSPRAA

Silver Jasper Award - Direct Mail Media for Cox Olympic Mailer.

2008

CableFAX

Best of the Web - CableFAX Award for Eclipse website (Part of the winning team)

2010

Skills

Adobe Acrobat, Adobe Animate, Adobe Dreamweaver, Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Adobe XD, Animation, Artwork, Branding, Color Theory, CSS, Design, Digital, HTML, Keyart, Microsoft Office, Newtek Lightwave 3d, Photography, Print, Social Media, Typography, UI, User Experience Design, User Interface Design, Ux, Web,