Showcase & Discover Creative Work

Heather Cipullo

Senior Graphic Designer

Carver, MA, USA
Designing for both print and the web in a corporate setting has enabled me to work closely with a variety of internal and external clients. Strong conceptualization and production skills combined with years of experience have allowed me to create consistent brand marketing.

Work Experience

Heather Cipullo Graphic Design Services

Freelance Graphic Designer

My freelance work includes design and production of print and web projects. These include logo, website, and product brochure design. As well as, technical illustrations, email communications and trade show graphics for clients within the energy efficiency and architectural lighting markets.
January 2014 - Present Carver, Massachusetts, United States


Senior Graphic Designer

Conceptualization, design, and layout of external marketing, branding and sales materials: product guide, new product introduction materials, promotional e-mails, e-newsletters, direct mail, trade show displays, corporate signage, videos and advertising

Project manager of organization’s new website, performed ongoing maintenance and communicated with developer to address any feedback or functionality concerns; ensured look and feel of the site followed corporate styles

Created corporate style guide for consistent internal and external branding

Ensured consistent corporate branding throughout sales devices - iPhone and iPad apps

Art direction of photography for new product marketing and website along with on-location project photography

Collaboration with numerous departments to provide internal collateral such as corporate style guide, pricing guide and human resources employee communications

Investigated and negotiated pricing of vendors for print, larger format and website services

Managed temporary and freelance designer(s)

Participated in blogging and social media via twitter and Linkedin
December 1999 - October 2013 Plympton, Massachusetts, United States


Production Designer

Design and layout of monthly apparel catalogs and mailers.
August 1998 - December 1999 Norwell, Massachusetts, United States


The College Of Saint Rose

September 1994 - May 1998 Albany, New York, United States


Adobe Acrobat, Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Adobe Premiere, Advertising, Layout And Design, Photo Retouching, Typography, Video Editing, Web Design, Working Knowledge Of Web Content Management System,