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Brazil native, current Creative Director at Firstborn/Dentsu NY with over 14 years experience within the industry, most part in integrated campaigns now overseeing creative across multiple clients such as Mountain Dew, ANA Airlines, Lancome, Skittles and Starburst while also working on new business initiatives.

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Brazil native, current Creative Director at Firstborn/Dentsu NY with over 14 years experience within the industry, most part in integrated campaigns now overseeing creative across multiple clients such as Mountain Dew, ANA Airlines, Lancome, Skittles and Starburst while also working on new business initiatives.

Before joining Firstborn, I spent 2 years in Beijing/China as Creative Director at BBDO/Proximity where I was part of the team leading creative efforts for Volkswagen's "The People's Car Project" campaign, heralded as one of the largest integrated advertising campaigns in the country. The work earned the agency local and international recognition from the likes of Cannes Lions, London International Awards, NY Festivals, Clio NY, One Show among others.

Prior my time at BBDO/Proximity, I was Digital Creative Director at WPP's G2 Worldwide, serving as a key member of the creative leadership for its Brazil offices. Also spent some time at IPG's São Paulo-based creative shop, CUBOCC and the 2 years as Digital Creative Lead (ACD) at RMG Connect and JWT Brazil.

Throughout my career, I've also worked with brands like: Snickers, Twix, M&Ms, HSBC, Kraft Foods, AXE, Rexona, Doritos, Coca-Cola Company, Nike, Audi e Volkswagen. Read Less
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