Eva Cassetta
Graphic Designer + Production Artist
Kew Gardens, NY, USAWork Experience
Red Antler
Freelance Production Artist
Produced print mechanicals for Casper subway campaign.
October 2015
- February 2016
New York, New York, United States
Chandelier Creative
Freelance Production Artist
Created packaging and large-scale print mechanicals for fashion brand HUE.
Produced brand guideline decks and stationary/collateral mechanicals for several corporate brands.
Produced brand guideline decks and stationary/collateral mechanicals for several corporate brands.
July 2015
- October 2015
New York, New York, United States
Droga 5
Freelance Studio Production Artist
Built digital and print artwork files from spec sheets for final release, including resizing, ensuring use of approved images, detailed inspection of all elements.
Created mechanicals for routing with accurate slugs, print marks, and scaling (for Out Of Home jobs).
Ensured consistent file versioning and organization.
Worked with a producer and quality control department to collect and release accurate files to vendors and clients.
Created mechanicals for routing with accurate slugs, print marks, and scaling (for Out Of Home jobs).
Ensured consistent file versioning and organization.
Worked with a producer and quality control department to collect and release accurate files to vendors and clients.
May 2015
- June 2015
New York, New York, United States
16 Handles Corporate
Freelance Designer
Created advertising campaign promoting unique artisan dessert products.
Produced food imagery and graphics across print and digital media.
Designed in-store/storefront signage, infographics, and promotional material.
Produced food imagery and graphics across print and digital media.
Designed in-store/storefront signage, infographics, and promotional material.
February 2015
- April 2015
New York, New York, United States
Clive NY
Designer
Produced and refined logo concepts for healthcare client.
Developed detailed brand guidelines for client use.
Created designs and sourced images for print collateral, stationary, packaging, social media graphics, and presentations.
Developed detailed brand guidelines for client use.
Created designs and sourced images for print collateral, stationary, packaging, social media graphics, and presentations.
September 2014
- December 2014
Brooklyn, New York, United States
Vee International
Graphic/Packaging Desiger
Designed packaging, including graphics, typography, and custom forms and dielines, for women’s health and wellness products.
Managed design and marketing projects by planning timelines, overseeing other designers, providing art direction, and reviewing and approving files.
Created print and web marketing material and collateral.
Collaborated with industrial designer to develop branding for new product lines.
Supplied production-ready files and worked with printer to raise standards.
Wrote and edited copy for products and advertising; developed concepts, names and tag lines for new products; wrote press releases.
Updated and edited html and content for two websites via CMSs.
Maintained and organized company-wide image and file database.
Managed design and marketing projects by planning timelines, overseeing other designers, providing art direction, and reviewing and approving files.
Created print and web marketing material and collateral.
Collaborated with industrial designer to develop branding for new product lines.
Supplied production-ready files and worked with printer to raise standards.
Wrote and edited copy for products and advertising; developed concepts, names and tag lines for new products; wrote press releases.
Updated and edited html and content for two websites via CMSs.
Maintained and organized company-wide image and file database.
October 2012
- September 2014
Garden City, New York, United States
Chinese International School Pte. Ltd.
Corporate Communications Executive
Created public bus advertising campaign- directed and edited photography, created production-ready files adhering to bus specifications.
Produced advertisements used in popular print and web publications.
Maintained website using Wordpress; created visual and written content.
Designed a bilingual series of book covers to coordinate books used by kindergarten students, inspired by student art.
Created internal collateral, such as posters, mailers, invitations, and signage.
Photographed school-wide events; archived and edited event photography.
Painted a mural designed to incorporate and display student artwork.
Produced advertisements used in popular print and web publications.
Maintained website using Wordpress; created visual and written content.
Designed a bilingual series of book covers to coordinate books used by kindergarten students, inspired by student art.
Created internal collateral, such as posters, mailers, invitations, and signage.
Photographed school-wide events; archived and edited event photography.
Painted a mural designed to incorporate and display student artwork.
February 2011
- April 2012
Singapore, Singapore
Credence Partnership
Freelance Designer
Art director and project leader for hoarding for luxury property development client; supervised photoshoot, press checks, managed client, and edited files.
Created storyboards and illustrations for animated holiday card.
Designed annual report layouts and sourced photography.
Created storyboards and illustrations for animated holiday card.
Designed annual report layouts and sourced photography.
October 2010
- November 2010
Singapore, Singapore
VCU's Design Center
Designer
Led high school students in the creation of the Podium Literary Journal V2.
Illustrated and designed pamphlet for injury rehabilitation program for MCV.
Project manager for t-shirt designs for VCU’s Department of Graphic Design.
Illustrated and designed pamphlet for injury rehabilitation program for MCV.
Project manager for t-shirt designs for VCU’s Department of Graphic Design.
January 2010
- May 2010
Richmond, Virginia, United States
Sierra Club, Virginia Chapter
Design Intern
Developed logo for Hopewell Clean Air Network.
Created print advertisements and posters for rallies and community events. Produced print and web material, such as flyers, maps, and illustrations.
Created print advertisements and posters for rallies and community events. Produced print and web material, such as flyers, maps, and illustrations.
August 2009
- December 2009
Richmond, Virginia, United States
Freelance
Designer
Created brand deck for men’s grooming startup Nomad Armory, 2016.
Edited, designed, and published Holocaust memoir “Survive & Thrive,” 2015.
Produced logo for legal firm CSVK LLP. 2015.
Created logo for MOKI, children's fashion brand, 2015.
Created logo for The China Institute’s Year of the Sheep Celebration, 2014.
Designed layouts for Ascend magazine with Fyooz Studio, 2010.
Developed logo, stationary, and illustrations for an experience gifting company and edited fashion print layouts at Yellow Octopus Pte. Ltd., 2010.
Created logo and collateral for gaming company L.A.B. Productions, 2009.
Developed logo for Green Unity for Virginia Commonwealth University, 2008.
Edited, designed, and published Holocaust memoir “Survive & Thrive,” 2015.
Produced logo for legal firm CSVK LLP. 2015.
Created logo for MOKI, children's fashion brand, 2015.
Created logo for The China Institute’s Year of the Sheep Celebration, 2014.
Designed layouts for Ascend magazine with Fyooz Studio, 2010.
Developed logo, stationary, and illustrations for an experience gifting company and edited fashion print layouts at Yellow Octopus Pte. Ltd., 2010.
Created logo and collateral for gaming company L.A.B. Productions, 2009.
Developed logo for Green Unity for Virginia Commonwealth University, 2008.
New York, United States
Education
Virginia Commonwealth University
Bachelor of Fine Arts in Graphic Design
Received Provost scholarship, 4 years.
Graduated Magna Cum Laude.
Minor in Psychology
Graduated Magna Cum Laude.
Minor in Psychology
August 2006
- May 2010
Richmond, Virginia, United States
Skills
Color Specing,
CSS,
Editing,
Fontlab,
HTML,
Identity,
Illustrator,
Indesign,
Microsoft Office,
Mockups,
Naming,
Packaging,
Photoshop,
Presentations,
Print Production,
Slugs,
Studio Artist,
Writing,
Awards & Exhibitions
Designed packaging for OHM massagers, nominated for “Best New Product Line for Women” for the 2014 AVN Awards, 2013.
Font “Acoma” featured on AIGA’s Behance, 2010
VCU’s Graphic Design Senior Show, Richmond, Virginia, 2010.
Art Directors Club Student Portfolio Review, New York, New York, 2010.
VCU’s Annual Juried Graphic Design Show, Richmond, Virginia, 2010.
Poster exhibited at the General Assembly, Richmond, Virginia, 2010.
Featured in “Predatory Lending: a Visual Dialogue,” Richmond, Virginia. 2009.
Virginia Commonwealth University’s provost scholarship, 2006–2010.
Font “Acoma” featured on AIGA’s Behance, 2010
VCU’s Graphic Design Senior Show, Richmond, Virginia, 2010.
Art Directors Club Student Portfolio Review, New York, New York, 2010.
VCU’s Annual Juried Graphic Design Show, Richmond, Virginia, 2010.
Poster exhibited at the General Assembly, Richmond, Virginia, 2010.
Featured in “Predatory Lending: a Visual Dialogue,” Richmond, Virginia. 2009.
Virginia Commonwealth University’s provost scholarship, 2006–2010.
Activities & Interests
Travel, photography, reading, patterns, interior design, architecture.
The Design Society (Singapore), member, 2010 - 2012
AIGA, the professional association for design, member, 2009 -2013
The Design Society (Singapore), member, 2010 - 2012
AIGA, the professional association for design, member, 2009 -2013