David Myatt

Creative Director

San Francisco, CA, USA
Proud husband. Creative Director.
Mortar, TMP Worldwide, Austin Knight, der Lärm, and CCS alumni.
Trying to make great brands and unknown brands into beloved brands.

Work Experience

Crockett

Freelance Creative Director | Brand Expressionist | Art Director | Graphic Designer

Working directly with clients, organizations, and individuals, as well subcontracting to agencies. Crockett is a creative studio dedicated to solving tough brand design challenges. When you need a leading creative director to rethink your strategy or forge a new path for your brand - creating and defending the single most important pieces of design in your company's history - you call Crockett.
2014 - Present California, United States

Mortar

Creative Director

• Led brand strategy and execution across multiple accounts.
• Oversaw creative teams; qualifying, prioritizing and delegating workloads for teams while estimating creative projects and delivering them to budget.
• Partnered with account and planning teams to actively participate in new business pitches and manage major clients.
• Developed traffic system and implemented other best business practices.
• Mentored Associate Creative Directors, Art Directors, Writers, Designers, Production Artists, Traffic Managers, Account Service and Sales team members - managing their performance and career development.
• Identified need for, hired and managed creative individuals and vendors of all shapes and sizes.
• Maximum annual revenue of $4.5M.
• Reported to Owner/Founder.
• Clients included: Bella Pictures, Berkeley Superfund, Bright Now Dental Spa, Business of Social Responsibility, Carondelet Health, Coast Casinos, Eat24, Fair Trade USA, Frank Howard Allen Reality, Golden Gate University, Reno Tahoe Nevada Tourism Board, San Francisco AIDS Foundation, Stanford University and more.
2007 - 2014 San Francisco, California, United States

TMP Worldwide

Western U.S. Regional Creative Director

In 2002 the AdAge Agency List named TMP Worldwide as the 11th largest agency in the world; the 7th largest interactive agency in the world; and placed TMP above Campbell Ewald and Deutsch as 20th on the top core agency brands. My Western region spanned from the Mississippi to Hawaii and from Alaska to Texas.

• Oversaw and mentored four regional creative centers in Western United States.
• Managed over 35 employees, five of whom were senior level Creative Directors.
• Co-management of traffic managers and production managers.
• Directly managed the San Francisco creative departments, a staff of 8-16.
• Partnered with the regions EVP and local Vice Presidents to help reach individual office and client creative product goals and client activation, including mentoring their Account Service and Admin teams.
• Repaired relationships of outcast and ignored regional offices and clients and built success goals into creative and account service annual evaluations.
• Managed office-wide / cross-departmental staff training and evaluations.
• Partnered with brand strategy teams to manage all staff to levels of quality of the regional creative products expected and personally set and held the creative bar.
• Elevated the street level strategic product of the company by integrating the disjointed concept of an Account Planner (a relatively new and elite role at the time) with the brain trust held by the top-level creative and account teams.
• Partnered with new business development on a local, regional, national and global efforts.
• Set the bar for all creative services vendors and crafted request for quote proposals.
• Partnered with and / or procured national and international resources as needed.
• Partnered with offsite production teams in Louisville Kentucky and Prague to set, train and uphold creative quality of all regional clients.
• Managed to departmental financial goals through the dot-bomb rubble and beyond – becoming along the way an HR black belt, a team restructuring brain surgeon, as well as a post-trauma motivator.
• Managed approximately 200 clients, an average of which 40 would active at any given time – many with dozens of projects and multiple teams.
• Led brainstorming sessions and client presentations from 2 to 150 people.
• Maximum annual revenue of $24M.
• Reported to National Creative Director & Regional Director of Operations.
• Clients included: Alaska Airlines, Barclays Global Investments, California Pizza Kitchen, Catholic Healthcare West, Exxon Mobil, Geico, HP, Kaiser Permanente, Microsoft, Monster.com, MSN, NBC, Nike, Northrop Grumman, PG&E, The New School, Time Warner, TJMaxx, U.S. Naval Reserve, Wells Fargo and more.
2001 - 2007 San Francisco, California, United States

TMP Worldwide

Southwestern U.S. Regional Creative Director

• Directly managed the San Diego creative departments, a staff of 6-8.
• Organized and conducting office-wide / cross-departmental staff training.
• Partnered with strategy teams to set and manage all staff to the creative bar.
• Created a cohesive new client audit tool to quickly identify customer needs and available strategic assets, launched and trained regional teams on its use.
• Partnered with new business development on a local, regional, national and global efforts.
• Set the bar for all creative services vendors and crafted RFQ proposals.
• Conducted and managed brief-taking sessions with clients.
• Led brainstorming sessions and client presentations of all shapes and sizes, from two to 25 people.
• Worked closely with account service teams, clients and vendors to oversee quality; managed the balance of profit margins vs. budgets, while guarding creative integrity.
• Standardization of Southwest regional archives and project samples.
• Peacemaker, troublemaker, problem solver, cruise director and party planner.
• Maximum annual revenue of $2.4M.
• Reported to Western Regional Creative Director & Regional Director of Operations.
• Clients included: Disney, Jack in the Box, Kaiser Permanente, Nestlé USA, PetCo and more.
2000 - 2001 San Diego, California, United States

TMP Worldwide

Associate Creative Director

• Co-managed the San Diego creative departments, a staff of 6-8.
• Partnered with strategy teams to set and manage all staff to the creative bar.
• Set the bar for all creative services vendors and crafted RFQ proposals.
• Conducted and managed brief-taking sessions with clients.
• Led brainstorming sessions and client presentations from two to 25 people.
• Peacemaker, troublemaker, problem solver, cruise director and party planner.
• Agency’s Artisan “Unsung hero” Award for best creative that didn’t get produced.
• Reported to South Western Regional Creative Director & Regional Director of Operations.
• Clients included: Disney, Jack in the Box, Kaiser Permanente, Nestlé USA, PetCo and more.
2000 - 2000 San Diego, California, United States

Austin Knight (Purchased By TMP August 26, 1997)

Sr. Art Director

• Directly managed the Los Angeles creative departments, a staff of 1-3.
• Juggled a constant flow of freelance creative talent.
• Set the bar for all creative services vendors and crafted RFQ.
• Conducted and managed brief-taking sessions with clients.
• Led brainstorming sessions and client presentations from two to 25 people.
• Reported to Western Regional Creative Director & Regional Director of Operations.
• Clients included: AT&T Wireless, Century 21, DirectTV, Hanna Barbera, J.P. Getty Museum, Knott’s Berry Farm, Luxor Hotel and Casino, Universal Studios, WBros. and more.
1997 - 2000 Los Angeles, California, United States

Austin Knight

Art Director – National Creative Team

• Participated in elite squad of national creatives and strategists to rescue top accounts in need.
• Directly managed the Los Angeles creative departments, a staff of 1-3.
• Juggled a constant flow of freelance creative talent maintaining the organizations ability to expand at a moments notice.
• Managed all creative services vendors and crafted RFQ proposals overseeing creative estimates.
• Conducted and managed brief-taking sessions with clients.
• Reported to National Creative Director.
1997 - 1997 Los Angeles, California, United States

Austin Knight

Art Director

• Directly managed the Los Angeles creative departments, a staff of 1-3.
• Juggled a constant flow of freelance creative. Managed all creative services vendors and crafted RFQ proposals overseeing creative estimates.
• Conducted and managed brief-taking sessions with clients.
• Led brainstorming sessions and client presentations of all shapes and sizes, from two to 25 people.
• Standardization of offices archives and project samples.
• Reported to Western Regional Creative Director.
1996 - 1997 Los Angeles, California, United States

Austin Knight

Jr. Art Director

• Responsible for supporting the Regional Creative Center as a local one-man outpost in Los Angeles. Swimming with sales and account sharks – alone.
• Managed all creative services vendors and crafted RFQ proposals overseeing creative estimates.
• Conducted and managed brief-taking sessions with clients.
• Led brainstorming sessions and client presentations of all shapes and sizes, from two to 25 people.
• Standardization of offices archives and project samples.
• Reported to Western Regional Creative Director.
1994 - 1995 Los Angeles, California, United States

Der Lärm

Principal Partner / Founder

• Founded a studio business that was the first successful graphic design, advertising, illustration and fine art co-operative in the Detroit area.
• Clients included: Compuware, Detroit’s International Center of Apparel Design, Forbes Entertainment, Hiram Walker, House of Denmark, Lisa Spindler Photography, Mia Shoes, Stroh’s, numerous underground music and rave parties and more.
• Exhibits included single studio exhibitions, studio open houses and group shows at Twenty 36, the State Theater, Eph+Pha+Tha, the Scarab Club, Marygrove College, the International Design Center and more.
• Press & Publications included: The Detroit Freepress, Metro Times, Detroit Monthly, X Magazine, Corporate Detroit Magazine and Orbit Magazine.
1990 - 1994 Detroit, Michigan, United States

Education

College For Creative Studies

1986 - 1990 Detroit, Michigan, United States

Lakeview High

1982 - 1986 Battle Creek, Michigan, United States

Competencies

STRATEGIC EXPERTISE: brand strategy, business strategy, creative strategy, digital strategy, brand activation.

EXECUTIONAL EXPERTISE: design; art direction; brand; B2B and B2C: advertising, print, direct, broadcast, digital, and social.

AGENCY EXPERTISE: creative direction, new business development, managing, hiring talent, regional leadership, mentoring, coaching, budget development and management, vendor management.