Optimal dimensions 3200 x 410px
My approach
While I do believe that good writing is good writing no matter where it is, I've learned how important it is to understand how to get the most out of the medium. Especially when it comes to websites. Too many sites tend to over explain things with lengthy, unappealing copy instead of letting UX do i…
Read MoreLiving the brand
Even the most utilitarian sections of a website can be great places to reinforce the brand and create meaningful interactions with users. It isn't easy. You need to have a great understanding of both the brand and the users. But when it's done right, it's unmistakably satisfying.
Putting users first
At the end of the day, I am a customer advocate. This is true no matter what form of communication I'm creating. This user-first approach enables me create the most truthful, relatable and ultimately impactful messaging possible. It ensures my clients have the credibility needed meet marketing objec…
Read MoreMember Since: November 29, 2012