Craig Cheatham
Category Lead / Retoucher / Photoshop Artist
Santa Fe, NM, USASenior retoucher, commercial Photoshop artist, Photoshop Instructor, accomplished photographer.
30+ years building images to exacting specifications
Composites, Photo-Illustration, Color Correction, Fine-Art Repro, Lifestyle
Pre-press: CMYK and RGB workflow
Instructor of Photoshop, Scanning, Digital Media – UCSC Extension, 7 years
Scanner Operator, Epson Wide-Format Printing
30+ years building images to exacting specifications
Composites, Photo-Illustration, Color Correction, Fine-Art Repro, Lifestyle
Pre-press: CMYK and RGB workflow
Instructor of Photoshop, Scanning, Digital Media – UCSC Extension, 7 years
Scanner Operator, Epson Wide-Format Printing
Work Experience
Restoration Hardware/RH (contract)
Retoucher / Category Lead - Web Case Goods
Retouching web and catalog product photography, Color Correction, Composites
Maintain standards to support corporate visual identity
Helped build the Web Production Team from 5 artists to a team of 30
Developed RH Web production protocols and SOPs
Developed Photoshop file structure standards for Web
Created training on compositing practices for product structural changes (Frankensteins) using CAD drawings to modify proportions and configurations
Maintain standards to support corporate visual identity
Helped build the Web Production Team from 5 artists to a team of 30
Developed RH Web production protocols and SOPs
Developed Photoshop file structure standards for Web
Created training on compositing practices for product structural changes (Frankensteins) using CAD drawings to modify proportions and configurations
April 2014
- Present
Thomas Burke And Others
Senior Retoucher / Lead Photoshop Artist
Color correction/retouching commercial product and lifestyle photography
Built complex composite images for client marketing and brand identity
Worked with the Studio Manager to coordinate post-production team
Developed studio postproduction SOPs
Designed a web based project-tracking tool to coordinate studio workflow
Solely responsible for color correction on 1000 images catalog – Specialized Bicycles
Clients: Motorola Mobility; Universal Audio; Specialized Bicycles; Seagate; Dakota Ultrasonics; Ibis Bicycles; San Disk; GTech; Pacific Cookie Company; Santa Cruz Bicycles
Built complex composite images for client marketing and brand identity
Worked with the Studio Manager to coordinate post-production team
Developed studio postproduction SOPs
Designed a web based project-tracking tool to coordinate studio workflow
Solely responsible for color correction on 1000 images catalog – Specialized Bicycles
Clients: Motorola Mobility; Universal Audio; Specialized Bicycles; Seagate; Dakota Ultrasonics; Ibis Bicycles; San Disk; GTech; Pacific Cookie Company; Santa Cruz Bicycles
June 2004
- November 2013
California, United States
Craig Cheatham Photography
Landscape Photographer
Landscape Photography of Central California, Eastern Sierra Nevada, and the Southwestern Deserts.
Especially interested in cultural landscape.
Especially interested in cultural landscape.
1985
- Present
California, United States
Pacific Image Works (DBA)
Freelance Photoshop Specialist
Provided digital imaging and project management services to graphic designers and agencies.
End-use clients include: Plantronics, Stanford University, Seagate, Universal Audio, Akai, E-MU, Antares, Monterey Institute of Int'l Studies, Dominican Hospital, Comdisco, Commercebid, Lam Research, ADDR
End-use clients include: Plantronics, Stanford University, Seagate, Universal Audio, Akai, E-MU, Antares, Monterey Institute of Int'l Studies, Dominican Hospital, Comdisco, Commercebid, Lam Research, ADDR
1993
- 2003
Santa Cruz, California, United States
U.C. Santa Cruz, Extension
Digital Imaging Instructor - Graphic Design Certificate Program
Taught and assisted a variety of imaging and design related classes.
Taught: Advanced Photoshop, Beginning Photoshop, Photoshop for Web Graphics, Live Picture, Scanning, Multimedia Survey
Asst: Premiere, After Effects, MM Director, Sound Edit, Illustrator, Pagemaker
Taught: Advanced Photoshop, Beginning Photoshop, Photoshop for Web Graphics, Live Picture, Scanning, Multimedia Survey
Asst: Premiere, After Effects, MM Director, Sound Edit, Illustrator, Pagemaker
1993
- 2000
Santa Clara, California, United States
Education
University Of Redlands
BA, Liberal Arts
California, United States
Digital Design, Imaging, Non-Linear Editing, Design for Computer/Human Interface (UIX), Multimedia Workshop (Director, Premiere, Photoshop), Adobe Premiere, Beginning and Advanced Quark Express
Santa Cruz, California, United States
Skills
Adobe Bridge,
Adobe Photoshop,
Excel,
File Maker,
Fine Art Printing,
Global Edit,
Google Sheets,
Jira ,
Mail,
Photography,
Production Management,
Scanning ,
Team Management,
Zoom,