Print Resume

cordell jeffries

cordellonline.com

Webster Groves, MO, USA
314 210 8685 be.net/CordellOnline
actively seeking creative environment in which the team has not only a vision, but the talent, trust and transparency to make it a reality. particularly intrigued by situations in which my experience could be highly valuable to the products, services and causes within the categories i remain extraordinarily passionate about -- public health, the environment, public broadcasting, sports and the world of music.

Work Experience

H&L Partners/St. Louis

ACD/writer [freelance]

- helped pitch/win Mercy Healthcare
- launched McDonald's first-ever breakfast platform (GoodMorningSTL)
- produced creative for other clients, including Missouri Tourism, St. Louis CVC, Tacony and CPC Logistics.
January 2011 - October 2013 Saint Louis, Missouri, United States

Rodgers Townsend/DDB St. Louis/Omnicom

Senior Writer

- creative co-lead, UEfficiency initiative, Missouri's first-ever statewide consumer energy efficiency program, for AmerenUE+Lockheed Martin
- other accounts: AT&T Digital Media Solutions, Eveready, AT&T Business Solutions, Gold Coast Cinemas
April 2008 - June 2009 Saint Louis, Missouri, United States

WHITE_SPACE

ACD/writer

- helped to generate $750k in annual creative billings on Anheuser-Busch, working primarily in New Products division
- produced Budweiser's first foray into Fantasy Sports space (Digital Media & Branded Content)
- created/launched mxologi Creative Cocktails
- launched Purus Organic Vodka
- launched Justin Timberlake's first alcoholic beverage venture (901 Tequila)
- pitched/won St. Louis Rams business
June 2007 - April 2008 Saint Louis, Missouri, United States

Waylon

Senior Writer

- helped generate over $1.5MM in creative project business with Anheuser-Busch
- produced creative for Budweiser, Michelob and Bud Light brands, as well as first-ever liquor product to be introduced by A-B (Jekyll&Hyde liqueur)
March 2004 - June 2006 Saint Louis, Missouri, United States

Cordellonline.com

Strategist-Ideator-Copywriter, digital/traditional media

November 1995 - Present United States

YMI?

Partner, Co-CD

April 2002 - July 2003 San Francisco, California, United States

FCB San Francisco/Interpublic Group

ACD/Writer

July 1999 - April 2002 San Francisco, California, United States

Darien & Kilburg

Copywriter

July 1993 - November 1995 San Francisco, California, United States

Winkler

ACD/Writer

September 1996 - April 1998 San Francisco, California, United States

Glennon

Copywriter

April 1990 - July 1993 Saint Louis, Missouri, United States

Education

University Of Missouri

Bachelor of Journalism/Advertising

magna cum laude
Columbia, Missouri, United States

Awards

Clio Awards

Radio Finalist

Communication Arts

EXHIBIT (4)

Lürzers Archive

Print (2)

AdWeek

Best Spots (2)

The One Club

One Show print finalist

San Francisco Ad Club

SF Show (+)

STL Ad Club

Addy (+)

Skills

Creative Strategy , Brand Creation, Broadcast Production, Communications Strategy, Digital Media, Ideation, Integrated Marketing, Print Advertising, Product/Service Naming, Radio Advertising, Television Advertising, Web Content,

Account/Category Experience

CONSUMER GOODS
901 Tequila
Brown Forman
Luxco
Anheuser-Busch [Budweiser/Bud Light/Michelob/New Products]
Longtail Libations
Sterling Vineyards
Seagrams Beverages
Canandeguia Beverages
Napa Ridge Wines

Del Monte Foods
Diamond Nuts
Pillsbury
Dreyer's Ice Cream
Monterey Pasta
Fantastic Foods

Monsanto/Roundup
Pond Care
SmartMouth Breath Wash
St. Louis Post-Dispatch

DURABLE GOODS
Maytag Vacuum Cleaners [Tacony]
Sony VAIO Computers

QSR
McDonald's
Togo's Eateries
Hardee's Restaurants

TOURISM
St. Louis Convention & Visitors Commission
Missouri Division of Tourism
St. Louis Rams
St. Louis Cardinals
Six Flags Over Mid-America
Oakland Ballet
Fairmont Hotels
San Jose Sharks

HEALTHCARE
St. Louis University Hospital
Mercy Clinic
Mercy Labor & Birth Suites
St. Louis Children's Hospital

RETAIL
Amazon.com
Restoration Hardware
Storehouse Furniture
Famous-Barr

AUTOMOTIVE
Sonnen Porsche
GMC Northern California Dealers
Hyman Ltd

FINANCIAL
Parkside Financial
VISA
Central Bancompany
Magna Banks
Intuit/Quicken
St. Louis Community Credit Union

TELECOM
AT&T Mobility
Hughes Cyberspace

TECHNOLOGY
AT&T Digital Media Solutions
Ascend
PeopleSoft
Candle Communications
Hewlett-Packard
Interplay Productions
Meyer Sound Labs
Seagate Technology
Oracle
Microsoft

BUSINESS-TO-BUSINESS
Monsanto/DeKalb
Monsanto/Asgrow
Sony
Belleville Boots
AT&T Business Solutions
CPC Logistics
Energizer
St. Louis Convention & Visitors Commission

VIDEOGAMES
Interplay
Eidos Interactive [Tomb Raider]
Mindscape
Namco

OTHER
American Association of Orthodontists
United States Tennis Association of NorCal
Goodwill Industries
Holy Names College
Black Rep Theater of St. Louis
Friends of the Urban Forest
Tee's Golf Grill/Chesterfield

Agencies [Freelance]

Osborn & Barr/STL
TOKY/STL
Waylon/STL
Havoc/STL
Werremeyer Design/STL
Adamson/STL
McGowan Crain/STL
Geile Leon/STL
Arnold/STL

Foote Cone & Belding (now DraftFCB)/SF
McCann Erickson/SF
Anderson & Lembke/SF
Winkler McManus/SF
Gardner Geary Coll/SF
Frankel/SF

Hal Riney & Partners/CHI
Hughes Creative/ATL
Resource/OH
SKG/Vegas
Dahlin Smith White/SLC