Cathy Van Hoang
Design + Art Direction
Los Angeles, CA, USA
323.854.5681
studiocvh.com
Work Experience
Kaiser Permanente
Freelance Senior Designer
September 2015
- November 2015
Burbank, California, United States
Schawk!, Inc. / Anthem! Worldwide
Freelance Art Director/Senior Designer
Worked on Herbalife account. Branding and design for multiple products, events, and campaigns.
October 2012
- August 2015
California, United States
Woo Agency
Freelance Senior Designer
Designed in-store displays for Samsung appliances. Worked on Lenovo Brasil, Duracell PowerMat, Starbucks, VXi campaigns.
July 2013
- October 2013
California, United States
Sargent & Berman
Freelance Senior Designer
Branding campaign pitch for a new children's live-action television show
August 2012
-
California, United States
Flux Branding
Freelance Senior Designer
Branding and identity design. Clients included: TradeTec, MPi, Achieve Tutorials, and NAPA.
February 2012
-
California, United States
Hamagami/Carroll, Inc.
Freelance Senior Designer/Art Director
Worked on campaigns in the medical, bio-tech, and genome science industries. Clients included: Life Technologies, Amgen, Medtronix.
April 2012
-
California, United States
Studio CvH
Principal Designer
Art direction, identity/branding, print design, packaging, front-end web, photography
January 2010
-
Los Angeles, California, United States
Envision: Design
Freelance Art Director
Branding, identity, design for multiple clients including: Buick, Environmental Technologies, RW Carlstrom, Children's Museum of Southern Minnesota.
October 2011
-
Minnesota, United States
Futek
Freelance Art Director
Design and art direction of web campaigns
September 2011
- April 2012
California, United States
Neo-Metro
Senior Graphic Designer / Art Director
Streamlined Client’s identity. Responsible for all design, branding, art direction, ad campaigns, look and feel. Responsible for visually developing the branding/identity of all advertising campaigns and product launches; most notably the Ebb Concept, Client’s most successful product to date.
March 2004
-
Los Angeles, California, United States
Acorn Engineering Co.
Senior Graphic Designer / Art Director
(Part of the marketing team for 11-17 unique companies)
As the sole graphic designer in the company’s marketing department for the first 4 years of my tenure, I was responsible for the creative endeavors for 11-17 unique companies. I served as designer, brand manager, photographer, retoucher, production artist and visual problem solver.
Projects included advertising campaigns, brochures, catalogs, branding and identity, exhibition design, corporate communications, working with content management systems (CMS), front-end web templates, web banners, packaging and point-of-sale pieces. I served as art director on photo shoots and attended press checks regularly.
As the department expanded (and 2 junior designers were brought in under my wing) I additionally stepped in to collaborate, delegate and manage workflow.
As the sole graphic designer in the company’s marketing department for the first 4 years of my tenure, I was responsible for the creative endeavors for 11-17 unique companies. I served as designer, brand manager, photographer, retoucher, production artist and visual problem solver.
Projects included advertising campaigns, brochures, catalogs, branding and identity, exhibition design, corporate communications, working with content management systems (CMS), front-end web templates, web banners, packaging and point-of-sale pieces. I served as art director on photo shoots and attended press checks regularly.
As the department expanded (and 2 junior designers were brought in under my wing) I additionally stepped in to collaborate, delegate and manage workflow.
March 2004
-
Los Angeles, California, United States
The Cimarron Group
Freelance Graphic Designer
Collaborated with Creative Director and design team on DVD box art, dvd menus, one sheets and promotional campaigns. Created mechanical mock-ups for client presentations and did some retouching work.
2004
- 2004
Los Angeles, California, United States
Hauser Advertising
Freelance Graphic Designer
Worked with art director on layouts. Photo retouching, color correcting images, vector illustrations.
2004
- 2004
Los Angeles, California, United States
Education
California State University, Fullerton
BFA Graphic Design
Fullerton, United States
Accademia Di Belle Arti Firenze - Scuola Del Nudo
Studio Art / Italian / Art History
Florence, Italy
Languages
Italian (Conversational),
Vietnamese (Conversational),
Spanish (Conversational),
Cantonese (Conversational),
Skills
Ads,
Advertising,
Branding,
Brochures,
CMS,
Collateral,
Design,
Email Templates,
Front End Web,
Identity,
Packaging,
Photography,
Pre Press,
Press Check,
Production,
Retouching,
Tumblr,