As Design Sommelier, Ben leads the studio in creative, design and art direction.
Concept, branding, copywriting, web development and social media strategy for The Cue (2018), a ‘book club’ for the digital age.
Self-published Terroir Magazine (2011–2012), #FOOD Zine (2015), and Tablemono Broadsheet (2016).
Also started a mini stationery line, The Little by Little Co. (2012–2017). Sold out 2 production runs of custom designed pencils.
Did the front-end design, WordPress and Shopify theming for the Perfect Strangers magazine web site.
Worked on the (re)branding for Maritime Bank Vietnam, CEM Macau, H&H Group HK, E-Fund securities, Kafellon cosmetics, etc.
- December 2017
Did the branding and beta apps (iOS and Android) for Evie.ai and TipBitz, editorial design for Inside Dubai magazines, annual reports and various collateral for Rainbow Centre, Singapore.
Worked on Brand Guide: Singapore Edition, and Gallery & Co. merchandise for National Gallery, Singapore.
- December 2016
Worked on Carmelo Anthony’s shoe genealogy map for Jordan Brand (Nike), and the brand book for Miss Sixty.
- January 2014
Worked on the branding for 28 Hong Kong Street, pharmacy and identity revitalisation for National Healthcare Group, car park signage and way-finding for The Cathay, and the iPad edition for Dilmah’s magazine Talking Tea.
Also designed the web sites for Nanyang Technological University, NTUC CSR, and Surbana Group.
- August 2013