Ashley Mangual

Los Angeles, CA, USA
I am a hard working and driven individual with a yearning for the PR industry. Through my educational background at FIDM/Fashion Institute of Design & Merchandising and experiences in styling, public relations, assisting, event planning, merchandising and retail; I have developed a long list of skills and a strong work ethic.

I am confident in my writing and communication skills and am fluent in Spanish. I have also gained applicable experience at companies like Christian Dior, Berri Goldfarb PR, Evocative LA PR, Tory Burch, Bella Agency, Henri Bendel, FlockFlockFlock, Express, Sue Wong, & LaLaLuxe; and hope to continue taking necessary steps to reach my future career goals.

Work Experience

Tory Burch

Lead Cashier/Sales Support Associate

•Jewelry and Small Leather Goods Brand Ambassador
•Provided assistance in the grand opening of the new west coast flagship store on Rodeo Drive
•Assist sales associates through seamless communication and follow-through on customer requests
•Provide wardrobe and accessory styling assistance to customers
•Assist the customer in the purchase of products through extensive product knowledge and product ownership
•Provide exceptional customer services to high end consumers, regularly including phone contact and relationship building
•Coordinate daily cash reconciliation, assist with store operations, process customer transactions and wrapping of merchandise
•Support Visual Team with merchandise presentations and visual displays
•Assist with fitting room activities
•Emulate the brand aesthetic and embody a strong sense of fashion and an enthusiastic attitude
October 2013 - May 2015 California, United States

Bella Agency

Intern/Administrative Assistant

•Kept maintenance of office library, including cataloging, distribution and record keeping
•Assured office was neat and stocked with necessary tools for functionality
•Maintained member management, including email reminders, member roster and records of financial dues
•Assisted clientele as they enter office, via phone and email
•Performed filing, data management, drafting and editing short office memos
•Keyed data, coordinated master calendar, office errands and clientele updates
•Assist clientele as they enter office, via phone and email
•Perform filing, data management, drafting and editing short office memos
•Inputting data, coordinating master calendar, office errands and clientele updates
July 2013 - November 2013 Hollywood, California, United States

Henri Bendel

Sales Associate

•Provided accessory styling assistance to customers
•Establish a strong client base to meet and exceed daily/monthly sales goals
•Assist the customer in the purchase of products through product knowledge and application
•Assist Stock/Visual Team with receiving bi-monthly shipments of new merchandise
•Coordinate daily cash reconciliation, assist with store operations, and process customer transactions
•Support Visual Team with merchandise presentations and visual displays
•Informed customers of current sales promotions and store incentives
October 2012 - July 2013 Los Angeles, California, United States

FlockFlockFlock

Volunteer Stylist

•Provided clothing and accessories for the model
•Assisted in the dressing of the model for the photo-shoot
March 2013 - March 2013 Hollywood, California, United States

Express

Sales Associate

•Provided wardrobe and accessory styling assistance to customers
•Establish a strong client base to meet and exceed daily/monthly sales goals
•Assisted the customer in the purchase of products through product knowledge and application
•Informed customers of current sales promotions and store incentives
•Aided in visual merchandising and housekeeping
•Processed customer transactions
October 2011 - March 2012 Los Angeles, California, United States

Sue Wong

Assistant Stylist/Event Coordinator

•Assisted in the organization of the event and dressing of the models in their show attire
•Supported featured designer with fashion show production
•Partnered with Fashion Show Director and stylist team to ensure backstage efficiency before, during and after event
October 2011 - October 2011 California, United States

LalaLuxe

Wardrobe Stylist

•Assisted in the dressing of the models in their show attire
•Partnered with Fashion Show Director and stylist team to ensure backstage efficiency before, during and after event
October 2011 - October 2011 California, United States

Berri Goldfarb PR

Public Relations Intern

•Knowledgeable about entertainment and celebrity
•Assisted in showroom pulls for stylists, celebrities, bloggers and studios
•Assisted in styling sessions with bloggers and celebrities in showroom, while also coordinating products to present to them
•Oversight and management of samples including inventory, send outs, returns
•Tracking press coverage
•Monitoring daily online clippings, tracking celebrity gifting and press appearances
•Cliping/scanning monthly press
•Offering support to account teams through general office duties
•Building social media marketing on Facebook and Twitter
•Drafting press materials including media alerts and press releases
•Maintaining database of media contacts, stylists, editors, etc.
•Monitoring and archiving product placement in publications
•Searching media outlets - print, web, etc. for placement
•Gifting celebrities, stylists, and editors
•Unpacking and steaming new shipments
•Maintaining appearance of office and showroom presentation including merchandising, layout and stock levels
January 2015 - May 2015 West Hollywood, California, United States

Christian Dior

Customer Service Representative

•Provided exceptional customer service to high end clientele, regularly including phone contact and relationship building
•Assisted Shoe & Accessories Department Managers in product knowledge & organization
•Responsible for aspects of CRM program: Thank you notes, Birthdays, Reactivation, Welcome & Loyalty Initiatives, follow up with staff on client books & client outreach
•Assisted PR team with countless pulls for celebrity clients for the first ever Cruise fashion show in Los Angeles.
•Oversight and management of samples including inventory, send outs, loans, consignments and returns
•Assisted sales associates through seamless communication and follow-through on customer requests
•Managed consignment pulls for stylists, elite clients, studios and PR team
•Assisted during in store events with organization of boutique and coordination of gift bags
•Coordinated daily cash reconciliation, assist with store operations, process customer transactions and wrapping of merchandise
•Assisted the PR team with pulls and loans for various clients for events
•Booking all messengers and monitoring costs for clients
•Scheduling FedEx/UPS pickups and tracking packages
•Provided wardrobe and accessory styling assistance to customers
•Assisted the customer in the purchase of products through extensive product knowledge and product ownership
•Assisted with fitting room activities
•Emulated the brand aesthetic and embodied a strong sense of fashion and an enthusiastic attitude
June 2015 - July 2018 Beverly Hills, California, United States

Evocative LA

Public Relations Assistant

•Developed and maintained company lists: influencers, editors, media tracking, press coverage, monthly pitches, monthly focuses, etc.
•Monitored client media coverage, drafted and distributed coverage reports
•Ability to conceptualize and execute basic graphic design projects
•Assisted with any additional relevant projects including media events, industry conferences, showroom appointments, deck creation and more
•Created and distributed high impact and creative media pitches, follow up with media outlets
•Researched brand collaboration ideas, pop-up shops and more
•Writing press materials including press releases, media alerts, etc
•Completed product mailings and weekly influencer gifting
•Extreme organization of both shipping materials, inventory and shipping logs on google docs
December 2019 - January 2020 Los Angeles, California, United States

Tory Burch

Sales Associate

•Establish a strong client base to meet and exceed daily/monthly sales goals
•Assist customers in the purchase of products through product knowledge and application
•Coordinate daily cash reconciliation, assist with store operations, and process customer transactions
•Support Visual Team with merchandise presentations and visual displays
•Inform customers of current sales promotions and store incentives
July 2018 - May 2020 Beverly Hills, California, United States

Education

Fashion Institute Of Design & Merchandising (FIDM)

Visual Communications

July 2011 - December 2012 Los Angeles, California, United States

Languages

English (Native),
Spanish (Native),
French (Beginner),

Skills

Sketching, Adobe Creative Suite, Adobe Illustrator, Adobe Photoshop, Attention To Detail, Bilingual, Dance, Determined, Drafting, Efficient, Event Planing, Fashion Shows, Fast Learner, Hard Worker, Marketing And Brand Development, Microsoft Office, Multitasker, Organization, Personal Styling, Punctual, Speech, Storyboarding, Styling, Team Leadership, Team Motivator, Time Management, Visual Arts, Visual Merchandising, Writing,