arielle casale
Art Director
Brooklyn, NY, USA
2152625084
ariellecasale.com
Work Experience
& Walsh
Production Designer
Conceptualize, plan, and execute photo-based work in and out of house. Work collaboratively with designers, strategists, copywriters, and photographers to create compelling photography for brands as well as internal projects. Implement and maintain systems to optimize workflow and resource organization.
July 2019
- September 2021
New York, United States
Sagmeister & Walsh
Prop Stylist, Production Designer
Conceptualize, plan, and execute all photo-based work in and out of house. Work collaboratively with designers, strategists, copywriters and photographers to create compelling photography for brands as well as internally initiated projects for the agency. Implement and maintain systems to optimize workflow and resource organization.
April 2017
- Present
New York, United States
The Makerie Studio
Design Assistant
Assisted in all aspects of design production for editorial and commercial set design for print, web, social, tvc, and retail display. Responsibilities include material sourcing, on-set styling, vendor relationships, and design research. Projects included Victoria's Secret Fashion Show, Tiffany & co, and a number of beauty brands.
May 2015
- September 2015
New York, United States
For The Makers
Creative Contributor
Created DIY content for monthly subscription boxes. Created exciting thematic photos to support each month's launch by engaging monthly subscribers and attracting new members.
October 2013
- September 2015
New York, United States
Hornet Inc
Freelance Fabricator, paper specialist
Interpret design boards into 3d paper crafted environments for stop motion animation. Utilizing 3d modeling, unwrapping/patterning, and paper plotter technology, bespoke props are created with efficiency, and brand accuracy. Oversees production timeline, color and design approval, outsourcing & assigning tasks to assistants.
April 2016
-
New York, New York, United States
Education
Fashion Institute Of Technology (FIT)
Visual Presentation Exhibition Design
2-year program focused on the design and rendering for visual merchandising and point of purchase displays.
August 2013
- Present
New York, United States
University Of North Carolina - Asheville (UNC)
Bachelor of Fine Arts
Concentration in Wood-fired ceramic sculpture & installation sculpture
2004
- 2008
Asheville, North Carolina, United States
Awards
Art Directors Club (ADC) - New York
Merit
2019
Skills
Adobe Illustrator,
Adobe Indesign,
Adobe Photoshop,
Animal Wrangling,
Art Direction,
Costume Design,
Event Design,
Interior Decorating,
Interior Design,
Photo Illustration,
Photography,
Photoshop,
Production Design,
Prop Styling,
Retouching,
Set Design,
Sketchup,
Vinyl Graphics,
Wardrobe Styling,