Ana Cristina Beltran Silva
Digital Marketing Creative Director
Brighton, United Kingdom
07544401989
be.net/AnubisSilva
Multidisciplinary creative with 10 years of experience in Art direction, Branding, Digital Marketing, Social Media and UX/UI design. Passionate about using technology and creativity to positively impact society.
Work Experience
Sensible Development Ltd
Creative Lead
Creative lead; in charge of managing three Marketing team employees and one front-end developer, responsible for the implementation and improvement of the company’s UX/UI auction software; maintaining communication with over 40 clients to ensure customer success.
August 2021
- Present
Brighton, United Kingdom
Sensible Development Ltd.
UX Designer
UX designer for the company, responsible for developing and launching the Farm to Home Coffee (FHC) Pilot Project for the International Trade Center (ITC). In charge of adapting the UX of the white-label auction software for over 40 clients, while planning and executing marketing campaigns to promote 20 coffee auctions.
November 2020
- August 2021
Brighton, United Kingdom
C-Level
Creative Lead
Art Director and UX designer in charge of rebranding the company identity.
April 2020
- November 2020
Brighton, United Kingdom
Gruk Intelligence Lab
Freelance Art Director
Freelance Art Director for different major creative agencies in Mexico city such as McCANN Worldgroup, DDB, Hashtag and Menta Pro
April 2017
- August 2019
McCann Worldgroup
Senior Art Director
Senior Art Director for Grupo Bimbo - Marinela ,the largest baking company in the world. Led a social media team of six people and was responsible of developed the digital marketing strategy for seven brands.
April 2016
- January 2017
Mexico City, Mexico
Roll
Creative Lead / UX and UI Designer
Creative Lead for Indio beer, one of the top 4 brands of Cuauhtemoc Moctezuma - Heineken Mexico, the second biggest brewery in Mexico. Responsible for developing and implementing the digital strategy and managing the social media team across different major music festivals, over 16,000 attendees, across different regions of Mexico.
April 2015
- April 2016
Mexico City, Mexico
Roll
Senior Art Director / UX and UI Designer
Senior Art director and UX designer for Indio beer brand from Cuauhtemoc Moctezuma - Heineken Mexico. Responsible for Art Direction, UX/UI design for websites, and Social media content.
November 2014
- April 2015
Mexico City, Mexico
KREATTA FILMS
Junior Art Director / UX Designer
Responsible for planning and producing events and experiences for brands such as Bacardi Mexico, Zignum Mezcal, Grupo Modelo, and more.
August 2014
- November 2014
Mexico City, Mexico
Ogilvy & Mather
Junior Art Director
Junior Art director responsible for developing creative concepts and master graphics for the institutional clients including CAT, IBM, WWF, Coca Cola, Pizza Hut, Mattel, and AMEX among others.
April 2013
- August 2014
Mexico City, Mexico
Education
University Of Sussex
MA in Media Practice for Development and Social Change
September 2019
- September 2020
Brighton, United Kingdom
Universidad Autónoma Metropolitana
Graphic Design
August 2008
- July 2012
Mexico City, Mexico
Pontifica Universidad Javeriana
Visual Arts
June 2011
- December 2011
Bogotá, Colombia
Languages
English (Fluent),
Spanish (Native),
French (Beginner),
Awards
Skills
Advertising Design,
Art Direction,
Branding,
Community Management,
Corporate Identity Design,
Creativo Strategy,
Online Advertising,
Social Media Design,
Web Design,