Alexander Pineda

Bogotá, Colombia
When things are done with your soul, they have no reason to go wrong.
Completely sure that creativity is the only way.

Work Experience

TBWA\ Dubai

Executive Creative Director

May 2014 - Present United Arab Emirates

DDB° Colombia

Copywriter - Digital Leader

March 2011 - October 2013 Colombia

TE4M

Graphic Creative

November 2003 - February 2011 Bogotá, Colombia

Education

Instituto Europeo Di Design (IED) - Barcelona

Master in Strategic and Creative Advertising

January 2009 - August 2009 Barcelona, Spain

Universidad Jorge Tadeo Lozano

Advertising Management Specialist

August 2006 - September 2007 Bogota, Colombia

Universidad Jorge Tadeo Lozano

Professional in Graphic Design

January 2000 - November 2004 Bogota, Colombia

Languages

Spanish (Native),
English (Fluent),

About Me

Creative Director. Comic book artist. Good guy.

Started my career while in university as a 'do-it-all' kid at TEAM 4, a small independent local agency. It was my second school. My real-life school. After working 6 years there, getting my first award ( the 'Lápiz de Acero', National Design Award of Colombia), having a lot of fun, and meeting some of my actual best friends; I moved to DDBº Colombia. Wonderful agency. Best bosses ever. There, I won Ojo de iberoamérica and El Dorado (the most important awards in Latin America and Colombia, respectively). Partnered with an army of very talented people. Learned a lot from them.

Then, I moved to Dubai.

Some people think a non-native English speaker can't make it globally... Well, luckily the jury at Cannes Lions, Cannes Young Lions, D&AD, One Show, Clio, Dubai Lynx, LIA London International Awards, New York Festivals, The Loeries, Webby Awards, Effies, Epica, and Cresta, don't think the same way.
Selected as 'Associate Creative Director of the Year', for the Middle East and North Africa, by the 'Black & White Report' in 2018; and as the number 1º English copywriter in the United Arab Emirates by ‘Lürzer's Archive’ Magazine in 2017, 2018 and 2019.

Selected as one of the "Best Colombian expats around the world" by the Ministry of Foreign Affairs of Colombia and the Embassy of Colombia in Abu Dhabi in 2020. This is not an advertising award, but I think it's cool, isn't it?

Clients

Nissan, Louvre Abu Dhabi, KFC, Lebanese Armed Forces, Emirates, Amnesty International, Standard Chartered Bank, McDonald’s, WWF, Coca-Cola, Exxon Mobil, Chevrolet, Energizer, Honda, Purina, Bancolombia (National Bank of Colombia), among others...