CRAIG G. LUNDIE

Creative Director

Plano, TX, USA
I have a passion for creative challenges and the excitement of working with very talented people to bring ideas and stories to life and am always interested in growth and change. I welcome discussion for new projects and challenges as well as creative management and/or partnership opportunities within any creative industry or avenue.

I have 30+ years professional experience in sales, marketing, advertising, graphic design, website design, digital pre-press, printing, photography, and audio-visual communications. I have a proven track record in marketing communications and the creation of audio-visual materials, catalogs, publication ads, annual reports, brochures, calendars, direct mail, packaging, point-of-purchase displays / backlit displays / banners, trade show displays and corporate collateral materials (logo, business cards, letterhead).

I am also a capable sales & marketing strategist incorporating test marketing & list-database development, social media marketing, sales management, interfacing with vendors, editorial & public affairs departments, and overseeing marketing, advertising and production budgets.

Work Experience

Adquest Creative

Creative Director

Successfully manage and coordinate graphic design and web projects from concept through completion.
Collaborate with clients to create vision, conceive designs, and consistently meet deadlines and requirements.
Effectively build, motivate, and direct design and production teams. Coordinate freelance designers, consultants and vendors to meet all project requirements. Create and conduct highly persuasive sales and marketing presentations. Expertly convert features to benefits to achieve client objectives. Manage all operational, strategic, financial, quote/bid, staffing, and administrative functions.
2007 - Present Plano, Texas, United States

Red Planet Design

Art Direction - Graphics Design

Manage, design and production of visual communication projects from concept through completion (print and websites). Collaborated with clients to create visual communications, conceive designs, and consistently meet deadlines and requirements. Coordinated projects, consultants and vendors to meet all
project requirements. Creative direction of photography (location and in studio). Creative direction of sales and marketing campaigns.
2005 - 2007 Addison, Texas, United States

ColorQuest Litho

Managing Director - Creative Director

Marketing, Sales and Graphic Design (USA: 6 States i.e. TX, OK, AR, LA, NM, TN). Directed operations, marketing, sales, creative design, production, and printing of visual communications, Internet, photography and graphics. Established and managed new accounts through telemarketing, direct mail, Internet, and direct sales.
2001 - 2005 Dallas, Texas, United States

International E-Z UP

Creative Director

Directed the graphic design, production, and printing of advertising communications, marketing materials, visual communications, packaging, silk screening and print graphics. Conceived and directed the implementation of design and production of brochures, collateral materials, slide shows, promotional videos, and packaging. Directed photography and digital imaging of products. Targeted clients based on market research - directed the design & production of printed/personalized direct response materials to target clients. Supported the affiliates and vendors with all communication materials and imaging.
1999 - 2001 Riverside, California, United States

Allied Marketing Group

Creative Director

Directed 6 person staff expediting graphic design, production, and printing of visual
communications, packaging, and direct marketing/mail. Conceived and directed the design and production of direct marketing/sales communication materials brochures, collateral materials, packaging, catalogs, slide shows, and promotional videos.
1996 - 1998 Dallas, Texas, United States

Emergency Networks Security

Art Director - Graphic Designer

Directed graphic design, production, and printing of visual communications, packaging, marketing communications and graphics for all US affiliates. Conceived and directed the implementation of marketing/sales strategies, and the design, production and printing of brochures, collateral materials, slide shows, promotional videos, and broadcast commercials for regional & national affiliate placement.
1992 - 1995 Dallas, Texas, United States

Production Art & Graphics

Art Director - Graphics & Packaging Design

Responsibilities: Directed the advertising, graphic design, production, and printing of graphics, visual communications, packaging, photography & digital imaging. Established and managed new accounts through telemarketing, direct mail and sales.
Accomplishments: Created, designed and produced advertising communications and graphics for major manufacturers and corporations. Directed a staff of 5 in graphic design and the production of marketing communications including sales literature, packaging, labels, banners, displays, identity/logo development,
photography, ads and print communications. Established and managed new accounts through telemarketing, direct mail, direct sales and marketing.

Clients Include: Star Kist Foods, 9 Lives Foods, Sunkist Foods, Lawry’s Foods, Purex Corporation, The Grow Group, Disneyland, Traweek Investment Corporation, Caldwell Bank, Gardenia Foods, QC Corporation, Thrifty Drug Stores, PEP Boys, University of Southern California, Mary Kay Cosmetics, Hershey’s Chocolate and the Los Angeles City Council.
1978 - 1992 Los Angeles, California, United States

Education

Art Center College Of Design

Advertising / Graphic Design / Photography
1978 - 1980 Pasadena, California, United States

Los Angeles Trade Technical Collage

Graphic Design | Photography | Illustration
1977 - 1979 Los Angeles, California, United States

University Of Southern California

Business Marketing / Film / Media
1975 - 1977 Los Angeles, California, United States

Awards

Fancy Food Show Of Ft. Worth

Best Food Label Design

2002

Printing Industries Association Of MidAmerica

Best Visual Design using new Technology

1993

Skills

Adobe Photoshop CC, Adobe APP Developer, Adobe Business Catalyst, Adobe Creative Suite CC, Adobe Dreamweaver CC, Adobe Illustrator, Adobe Indesign CC, Adobe Lightroom 5, Facebook APP Developer, Google+ Developer, HTML-5, JavaScript, Microsoft Excel, Microsoft Powerpoint, Microsoft Word, PHP,