Creative Director

Plano, TX, USA
Passionate for creative challenges and the excitement of working with very talented people to bring ideas and stories to life and am always interested in growth and change. I welcome discussion for new projects and challenges as well as creative management and/or partnership opportunities within any creative industry or avenue.

30+ years professional experience in sales, marketing, advertising, graphic design, website design, digital pre-press, printing, photography, and audio-visual communications. I have a proven track record in marketing communications and the creation of audio-visual materials, catalogs, publication ads, annual reports, brochures, calendars, direct mail, packaging, point-of-purchase displays / backlit displays / banners, trade show displays and corporate collateral materials (logo, business cards, letterhead).

I am also a capable sales & marketing strategist incorporating test marketing & list-database development, social media marketing, sales management, interfacing with vendors, editorial & public affairs departments, and overseeing marketing, advertising and production budgets.

Work Experience

Adquest Creative

Creative Director / Art Director

Successfully manage and coordinate graphic design and web projects from concept through completion.
Collaborate with clients to create vision, conceive designs, and consistently meet deadlines and requirements.
Effectively build, motivate, and direct design and production teams. Coordinate freelance designers, consultants and vendors to meet all project requirements. Create and conduct highly persuasive sales and marketing presentations. Expertly convert features to benefits to achieve client objectives. Manage all operational, strategic, financial, quote/bid, staffing, and administrative functions.
2000 - Present Texas, United States

SCULPT Marketing Group

Creative Director

• Manage the creative process from concept to completion.
• Translate marketing objectives into clear creative strategies.
• Work closely with multidisciplinary project teams, particularly IT.
• Lead and direct the creative team in the production of all marketing collateral.
• Ensure visual communication and brand standards are met.
• Oversee profitability, deliverables, timelines and budgets.
• Meet with clients or upper management to explain campaign strategies and solutions.
• Review work, troubleshoot and provide feedback to creative teams.
• Remain actively involved in hiring and training creative staff
• Manage and cultivate the career development of designers, art directors, copywriters, and photographers.
February 2020 - July 2021 Texas, United States

Red Planet Design

Art Director - Senior Graphic Designer

Manage, design and production of visual communication projects from concept through completion (print and websites). Collaborated with clients to create visual communications, conceive designs, and consistently meet deadlines and requirements. Coordinated projects, consultants and vendors to meet all
project requirements. Creative direction of photography (location and in studio). Creative direction of sales and marketing campaigns.
2005 - 2007 Texas, United States

ColorQuest Litho

Managing Director - Creative Director: Dallas TX division covering 6 states

Marketing, Sales and Graphic Design (USA: 6 States i.e. TX, OK, AR, LA, NM, TN). Directed operations, marketing, sales, creative design, production, and printing of visual communications, Internet, photography and graphics. Established and managed new accounts through telemarketing, direct mail, Internet, and direct sales.
2001 - 2005 Texas, United States

International E-Z UP

Creative Director

Directed the graphic design, production, and printing of advertising communications, marketing materials, visual communications, packaging, silk screening and print graphics. Conceived and directed the implementation of design and production of brochures, collateral materials, slide shows, promotional videos, and packaging. Directed photography and digital imaging of products. Targeted clients based on market research - directed the design & production of printed/personalized direct response materials to target clients. Supported the affiliates and vendors with all communication materials and imaging.
1999 - 2001 Riverside, California, United States

Allied Marketing Group

Creative Director

Directed 6 person staff expediting graphic design, production, and printing of visual
communications, packaging, and direct marketing/mail. Conceived and directed the design and production of direct marketing/sales communication materials brochures, collateral materials, packaging, catalogs, slide shows, and promotional videos.
1996 - 1998 Dallas, Texas, United States

Emergency Networks Security

Art Director - Senior Graphic Artist

Directed graphic design, production, and printing of visual communications, packaging, marketing communications and graphics for all US affiliates. Conceived and directed the implementation of marketing/sales strategies, and the design, production and printing of brochures, collateral materials, slide shows, promotional videos, and broadcast commercials for regional & national affiliate placement.
1992 - 1995 Texas, United States

Production Art & Graphics

Art Director - Graphics & Packaging Design

Responsibilities: Directed the advertising, graphic design, production, and printing of graphics, visual communications, packaging, photography & digital imaging. Established and managed new accounts through telemarketing, direct mail and sales.
Accomplishments: Created, designed and produced advertising communications and graphics for major manufacturers and corporations. Directed a staff of 5 in graphic design and the production of marketing communications including sales literature, packaging, labels, banners, displays, identity/logo development,
photography, ads and print communications. Established and managed new accounts through telemarketing, direct mail, direct sales and marketing.

Clients Include: Star Kist Foods, 9 Lives Foods, Sunkist Foods, Lawry’s Foods, Purex Corporation, The Grow Group, Disneyland, Traweek Investment Corporation, Caldwell Bank, Gardenia Foods, QC Corporation, Thrifty Drug Stores, PEP Boys, University of Southern California, Mary Kay Cosmetics, Hershey’s Chocolate and the Los Angeles City Council.
1978 - 1992 Los Angeles, California, United States


Art Center College Of Design

Advertising / Graphic Design / Photography
1978 - 1980 Pasadena, California, United States

Los Angeles Trade Technical Collage

Graphic Design | Photography | Illustration
1977 - 1979 Los Angeles, California, United States

University Of Southern California

Business Marketing / Film / Media
1975 - 1977 Los Angeles, California, United States

Otis College Of Art And Design

Continued Education - Fine Arts & Marketing Communications

My courses include Life Drawing, Watercolor Painting, Graphic Design, Photography and Advertising
Los Angeles, California, United States


Spanish (Beginner),
Brazilian Portuguese (Beginner),


Fancy Food Show Of Ft. Worth

Best Food Label Design


Printing Industries Association Of MidAmerica

Best Visual Design using new Technology



Adobe After Effects, Adobe APP Developer, Adobe Creative Suite CC, Adobe Dreamweaver CC, Adobe Illustrator, Adobe Illustrator, Adobe Indesign, Adobe Indesign CC, Adobe Lightroom, Adobe Photoshop CC, Adobe Premiere, Facebook APP Developer, Final Cut Pro, Google GSuite, Google+ Developer, HTML-5, JavaScript, Luminar, Microsoft Excel, Microsoft Powerpoint, Microsoft Word, PHP, Wordpress CMS,

Linkedin Professional Courses

I have pursued Creative Marketing Communication Courses on LINKEDIN EDUCATION ... including Advertising / Graphic Design, Website Design for WordPress, Adobe Dreamweaver, Weebly, Shopify. Photography & Videography Courses, Design & Marketing on Social Media: Facebook, Twitter, Instagram, Linkedin, Youtube, Google.
Google Certification Courses on Analytics, Social Media, Visual communications, Programming, Internet Security.