Contracted creative head and lead on projects within a small team in the Melbourne office initially to as relaunch/rebrand DG’s creative and digital presence. Ultimately responsible for solidifying the vision of the DG’s collective imagination on projects while resolving conflicting agenda and inconsistencies between the various individual and stakeholder inputs.

Currently working with a number of clients and agencies both on retainer for creative management on projects or design as well as targetting small to medium size businesses that need unique creative services.

Agencies : Jack Morton Worldwide / Ogilvy Action / HQ Creative / Sapient Nitro/ The Audience Group / Avante Garde / Omnia

I joined Action impact, both an award winning and leading Live Communications Agency in the Middle East, in a freelance capacity in 2008 and was offered a full time position within a month. I have had the opportunity to work on multiple large accounts, clients and events within the GCC region. These challenging creative projects range from conceptual to finished art, experiential design and interiors, large format graphics, elevations/exhibitions, packaging through to pitch presentations, full campaigns and print/press collatarel.

CLIENTS: TDIC, SAADIYAT ISLAND DEVELOPMENT, TRA, CRITICAL NATIONAL INFRASTRUCTURE AUTHORITY, DU TELECOMMUNICATIONS, AL NABOODAH, ARAB WOMAN ESTABLISHMENT, IDEX, DUBAL DESALINATION PLANT, MUBADALA, ADNEC, GITEX/CITYSCAPE CONVENTION, ADAC, ADTA, WRDC, TwoFour54, EMIRATES NUCLEAR ENERGY CORPORATION, DOLPHIN ENERGY, YAHSAT, YAS MARINA CIRCUIT – F1 FAN ZONE

Initially appointed as visual designer and progressed in being appointed Design Head and working on a few large National homeware Industry accounts. Responsibilities and roles included management of projects from initial briefing to finished solution, product innovation and forecasting interior styling and trends.

ACHIEVEMENTS INCLUDED:
• Management, mentorship and leadership
• Trafficking and managing accounts
• Trend forecasting and designing all pitch and proposal pieces
• Packaging and product design
• Internal print collateral and identities

CLIENTS: ACKERMANS HOME, CLICKS, MR PRICE HOME, SHEET STREET AND WOOLWORTHS.

I did freelance project work for the retail studio in BBDO on a regular basis during and after my studies as to enhance my technical abilities and to gain a better understanding of the advertising environment. Worked on mainly retail sector.

5 month course on Adobe Suite and software

Six week refresher on new software

Graduated with distinction in both business studies and illustration

First year completed of my Fine Art degree - subjects ranged from Painting, Sculpture, Photography to Illustration and Printmaking.