Key Visuals

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KEY VISUALS

From ideation to implementation.

Played a role in a digital campaign for Aarong, aiming to enhance app engagement and sales. Collaborated on a client's brief, creating an approved key visual concept. Orchestrated a photo-shoot and executed the design, promoting the app for seamless product transactions.

Grey (Bangladesh)

Role - Senior Art Director

Team Member - Saiful Bappy

Creative Director - Ratul Amin

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Concept Art

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Photoshoot

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Final Layout

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Additional Layouts

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Contributed as an art director in a campaign for Center Fruit celebrating its 15th anniversary. Designed a key visual aligned with a television commercial featuring four students and a teacher. The campaign highlighted a special offer - purchase four gums and receive an additional one for free, adding a creative touch to the brand's celebratory promotion.

Grey (Bangladesh)

Role - Senior Art Director

Creative Director - Shariful Islam

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Concept Art

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Photoshoot

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Final Layout

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Adaptations

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Led the art direction for a rebranding initiative of Savlon Soap, focusing on the relaunch of products with a new double strength and double protection tagline. A TVC was produced depicting a heartwarming narrative of parental care and a promising future for their son. My role involved crafting a concept art for approval, directing a photoshoot to bring the concept to life, and utilizing the captured images to create a compelling key visual that aligns seamlessly with the commercial's narrative.

Grey (Bangladesh)

Role - Senior Art Director

Creative Director - Ratul Amin, Shariful Islam

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Concept