800 million people worldwide
live without one of life’s most basic needs, water. We aim to arm
Cambodia with a lifesaving symbolic language.
We have created a visually dominant symbolic language that focuses on the 3 main causes of sickness, contamination, littering and feces. Our language has been created in a way that can be basic to understand with minimal educating required. As time goes on we can introduce relevant shapes and symbols that will be more insightful. Our language has been designed to have a strong DNA when placed into it’s environment. We have mindfully chosen 3 primary symbols and 3 primary colour options which will differentiate our messages.
