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Um programa de incentivo a realização da mamografia preventiva por Uniscan.
Uniscan, promoted in 2022, as campaigns to combat breast cancer, a program to encourage mammography for women of all ages. To create dynamism and reach different public targets, the challenge was given to build a visual narrative that would call everyone's attention.
The challenge was to propose a visual concept within one day and explore it through colors and finalize it on another day, totaling 6 hours worked on the illustration. Forming compositions with the design elements and the other project professionals, we were able to deliver a digital campaign for engagement and publication in less than 2 days.
Client: Uniscan
Agency: Invista Propaganda
Copywriting: Fabiano Smassaro
Art Director and Illustrator: Lucas Schemes
Pattern illustration and graphic elements
For campaign composition
Pattern illustration and graphic elements
For campaign composition
Application on digital campaigns
Final pieces with design for digital announcement
Gift stamps
For employees and patients who joined the incentive campaign
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