Series of marketing pieces promoting the postgraduate courses in medicine at Imperial College London. These were aimed at healthcare professions interested in Postgraduate Certificate (PG Cert), Postgraduate Diploma (PG Dip), Master’s level (MSc, MPH, MEd), and Master of Research (MRes). The target audience was physicians, surgeons, nurses, clinical trials managers, biomedical scientists, etc. This suite of materials is used in recruitment settings.
Art direction and design: Beth Elzer
Editorial: Jon Ashton
Photography: Dave Guttridge, The Photographic Unit // Thomas Angus, Imperial College London.
Art direction and design: Beth Elzer
Editorial: Jon Ashton
Photography: Dave Guttridge, The Photographic Unit // Thomas Angus, Imperial College London.
Last page of brochure has a inside pocket to hold course specific inserts that are tailored for the audience at each event.
Example of course specific insert
Set of 3 general use pull-up banners used for promotion. Specialised banner for Surgical Innovation Trauma event.
Left: Photo of the pull up banners. Right: Blood Bag Shaped Custom Cold Packs used as promotional giveaways at educational fairs and events.
