Snap Fitness – Forest Lake Web Promo

Faamati Winey requested Trust Marketing produce a custom web promo for her five Snap Fitness franchise locations. We spent an afternoon shooting the on-camera segments and b-roll at the Forest Lake location, using the Canon C300, a Canon T5i DSLR, and a variety of lenses. I used 3 point LED lighting for the on-camera segments and a 320 bulb LED for fill on the b-roll. The footage was imported into Adobe Premiere Pro for color correction and balancing, and I used Adobe Audition for audio sweetening, exporting the master files in ProRes 422. Additional stock photos and graphics were downloaded from the Snap Fitness Marketing website for franchise owners. All the elements were edited in Final Cut Pro X.

Zerotie Shoes Kickstarter Promo

This marketing promotion required the additional elements for a Kickstarter campaign video. I started with the on-camera video shoot, using the Canon C300 camera and three-point LED lighting. The indoor and outdoor family b-roll was captured on a second day of shooting using the same camera. After selecting the key soundbites and best b-roll, I used Adobe Premiere Pro to color correct and light balance the video. The client provided commercial spots from the initial product rollout in China, along with logo and product graphics and photos. Being a graphics and animation heavy project, I spent most of the time working within Adobe Illustrator, Photoshop and After Effects. The most challenging element was upscaling and keying the mechanical drawing animation. After creating all the primary elements, the final cut was done in Final Cut Pro X

Tempo Events Web Promo

Tempo offers two services, one for ticketing and one for marathon style event timing, so they requested two videos, one to highlight each service. I did all the research and wrote the scripts on this project, taking the graphical approach to demonstrate the technical aspects of each service. I shot the testimonial for the Tempo Events video using the Canon T5i and color corrected the footage in Adobe Premiere Pro and Adobe Audition to sweeten the audio, exporting the master clips in ProRes 444. Stock footage b-roll was licensed from VideoBlocks.com and Envato.com, with the more difficult to find footage licensed from Pond5.com. To help stylize the look and emphasize key sections of the video, I tinted some of the key footage. All the graphic elements were created from scratch with Adobe Illustrator and Photoshop, using Adobe After Effects to build the animations

Tempo Tickets Web Promo

Tempo offers two services, one for ticketing and one for marathon style event timing, so they requested two videos, one to highlight each service. I did all the research and wrote the scripts on this project, taking the graphical approach to demonstrate the technical aspects of each service. I shot the testimonial for the Tempo Tickets video using the Canon C300 and color corrected the footage in Adobe Premiere Pro, using Adobe Audition to sweeten the audio, exporting the master clips in ProRes 444. Stock footage b-roll was licensed from VideoBlocks.com and Envato.com, with the more difficult to find footage licensed from Pond5.com. To help stylize the look and emphasize key sections of the video, I tinted some of the key footage. All the graphic elements were created from scratch with Adobe Illustrator and Photoshop, using Adobe After Effects to build the animations

Trust Marketing Solutions Infographic Promo

To highlight our ability to create a standard infographic promo, using only graphics, narration, music, and animation, we created one for Trust Marketing. After researching all the latest stats about video marketing, I pulled together the highlights related to what Trust Marketing does best, and wrote the script. Editing within After Effects took several days, then I imported the master animation clips into Final Cut Pro X for the master edit

Karl Amlie Marketing Promo

Karl Amlie is a Human Resources and Employment Consultant who hired Trust Marketing to produce a web promotion video for his services. I shot the on-camera segments in a generic conference room using the Canon C300, with LED lighting and a wired lavalier mic. I imported the footage into Adobe Premiere for color correction and light balancing. The audio was sweetened using Adobe Audition and the final master clips were exported in ProRes 422. Using stock footage and music from VideoBlocks.com and Envato.com, the final edit was cut with Final Cut Pro X