It's all about minimalistic simplicity combined with bold typefaces and one main color. It's not easy to find perfect typography that speaks the brand's voice, but when done correctly, it's magic! This is even more important for big brands which need to clearly present trust and professionalism.
Most of the time it's better to forget complex icons and just get down to the branding basics. Clean typography + brand color that flows through brand visuals makes a lasting impact on the customer's mind.
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If you're ready to level up your business logo design & brand identity game, reach out to 👉🏼 mats@creativebooster.net
Dribbble: https://dribbble.com/creativebooster
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