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Social Campaign to Reduce Textile Waste

Bernadette Aurelia
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Social Campaign to Reduce Textile Waste
According to BBC News, globally, an estimated 92 million tonnes of textiles waste is created each year and the equivalent to a rubbish truck full of clothes ends up on landfill sites every second. By 2030, we are expected as a whole to be discarding more than 134 million tonnes of textiles a year. The main factor that causes this issue is the fact that most people don’t ever consider is the impact our clothes have on the environment. 

 Therefore, by my personal college assignment, I made social campaign with Indonesia's slow fashion brand, Sejauh Mata Memandang, to reduce environmental pollution caused by textile waste. The goal of the campaign is to raise people awareness about textile waste so they can shift their fashion lifestyle into circular and sustainable fashion.
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
Advertising campaign Campaign Design design Design Method digital imaging sejauh mata memandang social campaign Social Media Design Textile Waste
THANK YOU!
THANK YOU!
THANK YOU!

#SejauhManaKamuBeraksi

Social Campaign to Reduce Textile Waste
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Bernadette Aurelia's profile
Jakarta, Indonesia

Social Campaign to Reduce Textile Waste

Here’s my personal college assignment to design a social campaign collaboration with Indonesia’s slow fashion brand, Sejauh Mata Memandang. The g Read More

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