I was asked to come up with a design for a vehicle wrap for Umpqua Dairy Products for their new urban area delivery vans. These vans are being used in areas that a larger truck is too large or inconvenient to use. They asked for a a full wrap and partial wrap option. Their current fleet design is white, but their new ice cream branding utilizes a solid red background. I gave them designs with both options.

Finalized design.They chose to use the white design as a segway between the minimalist design on their trucks and the new style used in their ice cream advertising. It was decided that the top of the van was not necessary as it wouldn't be seen often enough to be cost effective. I created all of the graphics, including studio photography of products.