Randy Koyanagi's profile

Global News BC1 Station Launch

Promotional marketing postcard artwork for station launch, Global News BC1. Part of a campaign that captures the number "1" embedded seamlessly into the environment in one of many iconic landmarks in British Columbia. This complete design package captured a 2014 Silver Promax/BDA Marketing and Design Award for Best Total Design Package.
Series of station ID's aimed at helping propel the launch of BC1 - Global BC's first 24hour news station.
Nominated 2014 Promax BD Finalist in 2 catagories.
TOTAL PACKAGE DESIGN STATION/CHANNEL: ON-­AIR Global BC - BC1 Station Launch
DESIGN: Global BC - BC1 ID Station Launch
Initial pitch ideas for the launch of BC1. Design boards showing potential execution of Living Logo "1" embedded into British Columbia landmarks. Design boards showing out of home print and digital campaign proposal. Pitch to create and use "1" Mascot for pre launch media blitz.
Global News BC1 Station Launch
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Global News BC1 Station Launch

Promotional marketing postcard that was part of Global News BC1 Station Launch

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