The brand was created for a clinical dietitian. The central point of the logo is a symbol that combines elements of nature and a tool used in daily practice – a fork. At first glance, the fork is visible, but after a moment of contemplation, a flower reveals itself. This serves as a metaphor for the process of discovering and understanding the deeper meaning of a healthy diet and its impact on our lives. The typography is modern and elegant, harmonizing with the symbol in terms of thickness and simplicity, creating a cohesive and professional image.
Limiting the number of details in the logo is a deliberate choice aimed at avoiding clutter and focusing attention on the most important elements. This approach communicates a high level of professionalism and trust, which is crucial in the healthcare industry. When clients see such a logo, they can expect services of the highest quality, making it a brand promise.
