BeLoved is a social good campaign targeted at young couples within the church. With the high divorce rate in the generations before paving the way for new marriages, our campaign is designed to encourage young couples to keep the intimacy between the two of them alive. Our campaign utilizes three traditional campaign elements that can be found within the context of the church building, as well as social media posts that are able to reach a broader network of young married couples. 

Identity sketches done by Josh, Ryan, and Grace.

Three cohesive traditional campaign deliverables 

Brand cohesive social media posts