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Bēhance

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As Creative Director, my job is to bring talents together and extract the best of their essence in transforming ideas into solutions for the real world, for real clients and consumers with real desires and behaviors.

My history in communication spans a little over 13 years. I’ve held positions in major domesti… Read More
As Creative Director, my job is to bring talents together and extract the best of their essence in transforming ideas into solutions for the real world, for real clients and consumers with real desires and behaviors.

My history in communication spans a little over 13 years. I’ve held positions in major domestic and international groups such as Grupo ABC, Grupo WPP and Grupo Total.

Sunset, Wunderman and Fischer América are a few of the great agencies were I have had the pleasure of working. In that time I developed campaigns and cases for clients like Vivo, Telefonica, Nextel, GVT, Bayer, Monsanto, Syngenta, Pfizer, Philips, Dupont, C&A, Citibank, Amex, Bradesco, Itaú, Land Rover, Jaguar, Toyota, Troller, Fiat, Ford, Diageo, Fedex, HBO, Tam, Microsoft, Dell and Nokia, to name a few.

I have respect for paper, pencils and brainstorming. I believe in an idea that is simple and authentic. I believe in the NEW and in the ability of an engaged team to realize a great movement based on a BIG IDEA. That can only happen when we combine creativity, restlessness, strategy, technology and content. Read Less
_Creative Direction / Strategy
_Integrated communication
_Interactive Advertising
_Direct Mkt
_Shopper Mkt
_Relationship Branding
_Content / Storytelling
_Automotive Industry
Member Since: Feb 9, 2011