Usman Farooqi

Web & Apps UI Designer

Lahore, Pakistan
Revolutionized user experience and interface design for diverse clients across industries, leveraging 15+ years of expertise to create visually stunning and user-centric digital experiences that drive engagement and conversion rates.

Work Experience

Next Frontier Labs

Product Designer

• Revamped web and app flows, reducing customer service queries by 30%.
• Mentored a team of two junior designers, assuming a leadership role.
January 2021 - Present Pakistan

Logicon Llc

Lead UI/UX designer

• Revamp and improve product forms, cutting bounce rates by 40%.
• Conducted heat map testing, reducing bounce rate for primary user flow by 30%.
• Analyzed trends and feedback, boosting customer satisfaction.
July 2019 - January 2021 Lahore, Pakistan

Synnapps

Senior UI / UX Designer

• Enhanced efficiency in product offerings, resulting in a 25% reduction in design costs.
• Transformed design concepts into reality for various businesses, websites, and applications; implemented data-driven design strategies, resulting in a 30% increase in user satisfaction and a 20% improvement in overall user experience.
November 2015 - Present Lahore, Pakistan

VoidLabs

Senior Web / Graphic Designer

• Orchestrated the design and implementation of captivating user experiences for mobile applications, leading to a 50% improvement in app store ratings and a 20% increase in positive user reviews..
• Led customer focus groups to gather feedback on product features and usability, resulting in a 20% increase in customer retention and a 10% decrease in customer churn rate.
September 2014 - November 2015 Lahore, Pakistan

Al Mahra Media Group

Freelance Web & Graphic Designer + Illustration

January 2009 - Present Sharjah, United Arab Emirates

Concept Beans

Web & Graphic Designer

• Led cross-functional collaboration efforts to conceptualize, prototype, and implement visually captivating UI designs; resulting in a 25% increase in user engagement and a 15% boost in conversion rates.
• Developed and delivered compelling presentations to clients, highlighting innovative strategies; increase in customer satisfaction and a 15% growth in annual revenue.
Pakistan

Cheeta Soft

Web & Graphic Designer

• Developed visually appealing UI designs for websites, optimizing user experience and driving a 35% increase in click-through rates and a 10% growth in online sales.
• Presented final products to clients, ensuring 100% satisfaction and exceeding expectations; received commendations for delivering projects on time and within budget, resulting in 20% increase in client retention.
February 2008 - May 2011 Pakistan

Education

University Of The Punjab

B.F.A in Graphic Design

September 2009 - Present Lahore, Pakistan

Govt, Polytechnic Institute Of Printing & Graphic Arts

Electronic Publishing Technology

Diploma for Web & Graphic designing
September 2008 - September 2009 Lahore, Pakistan

Languages

English (Conversational),
Urdu (Fluent),

Skills

A/B Testing, App UI Design, Branding, Design Audit, Design System, Drawing, Figma, Iconography, Illustration, Illustrator, Photoshop, Prototyping, Typography, UI/UX, Web UI Design,