Trapped in Suburbia Personal RSS Feed http://www.behance.net/trappedinsuburbia The Love Life festival was organized to create safe sex awareness amongst the younger inhabitants of the Hague. The campaign consist of a strong visual identity in which the heart play the most important role. The heart symbolizes two people having sex; becoming one, but still separate because they protect themselves. The colours are chosen because aids effects all sorts of people, no matter what background. The black has a strong link to the nightlife, where the majority of the target audience can be found. Added to the visual identity we used a lot of edgy and funny short copy, to trigger people to think, to smile, to provoke. A different and new approach to bring the message of safe sex, because scaring people just doesn't work. So why not try it with a little humor? A tram that says 'Take me, take now!', toilet stickers that say 'Make me wet', crew shirts that say '(s)crew' or for the bar crew 'I can make you come twice', mirror stickers that say 'Mirror, mirror on the wall, who is the sexiest of them all?', free cards that scream 'Take me!' and promoteams with billboards that say 'If you like my back, you should check the front'. And we also have the 'One Night Stand Up Comedy' a dance event 'I'm Gonna Make You Sweat'. http://www.behance.net/Gallery/Love-Life-Festival/355056 The Love Life festival was organized to create safe sex awareness amongst the younger inhabitants of the Hague. The campaign consist of a strong visual identity in which the heart play the most important role. The heart symbolizes two people having sex; becoming one, but still separate because they protect themselves. The colours are chosen because aids effects all sorts of people, no matter what background. The black has a strong link to the nightlife, where the majority of the target audience can be found. Added to the visual identity we used a lot of edgy and funny short copy, to trigger people to think, to smile, to provoke. A different and new approach to bring the message of safe sex, because scaring people just doesn't work. So why not try it with a little humor? A tram that says 'Take me, take now!', toilet stickers that say 'Make me wet', crew shirts that say '(s)crew' or for the bar crew 'I can make you come twice', mirror stickers that say 'Mirror, mirror on the wall, who is the sexiest of them all?', free cards that scream 'Take me!' and promoteams with billboards that say 'If you like my back, you should check the front'. And we also have the 'One Night Stand Up Comedy' a dance event 'I'm Gonna Make You Sweat'. http://www.behance.net/Gallery/Love-Life-Festival/355056 Thu, 26 Nov 2009 04:33:06 -0600 Hi is a Dutch telecom company with as a target group the young adults. With this brand book they wanted to get their managers living the lives of their target group. They want to be part of this instead of looking in form the outside. That's why we chose to make the brand book look like an agenda from a young adult. It's filled with photo's, stickers, concert and train tickets, flyers, a beer mat with phone numbers, you name it; it's is in there! In the book there are several scratch ink tests, 5 double blind fold out pages, stickers, a resignation letter(if you fail the scratch tests), loads of illustrations, UV spot ink and a huge pop-up! All in all a fantastic job to work on! http://www.behance.net/Gallery/Hi-brand-book/295709 Hi is a Dutch telecom company with as a target group the young adults. With this brand book they wanted to get their managers living the lives of their target group. They want to be part of this instead of looking in form the outside. That's why we chose to make the brand book look like an agenda from a young adult. It's filled with photo's, stickers, concert and train tickets, flyers, a beer mat with phone numbers, you name it; it's is in there! In the book there are several scratch ink tests, 5 double blind fold out pages, stickers, a resignation letter(if you fail the scratch tests), loads of illustrations, UV spot ink and a huge pop-up! All in all a fantastic job to work on! http://www.behance.net/Gallery/Hi-brand-book/295709 Mon, 31 Aug 2009 12:14:42 -0500 We wanted to get our clients moving behind their desk, so we've made up this notebook with on one side space to write and on the other side ball patterns. Just crumble up an piece of paper an you can play soccer, or rugby, or throw a tennis ball in your waste basket. We've won a bronze medal for 'printed self promotion' in 2007 European Design Awards for this design. http://www.behance.net/Gallery/Play-more-self-promotion/251912 We wanted to get our clients moving behind their desk, so we've made up this notebook with on one side space to write and on the other side ball patterns. Just crumble up an piece of paper an you can play soccer, or rugby, or throw a tennis ball in your waste basket. We've won a bronze medal for 'printed self promotion' in 2007 European Design Awards for this design. http://www.behance.net/Gallery/Play-more-self-promotion/251912 Wed, 24 Jun 2009 08:12:46 -0500 http://www.behance.net/Gallery/Gouda-bij-kunslicht-festival-identity/251239 http://www.behance.net/Gallery/Gouda-bij-kunslicht-festival-identity/251239 Tue, 23 Jun 2009 08:31:05 -0500 You'll probably recognize the following situation. You meet someone and that person introduces himself. When that person walks away, you are wondering what his or her name was. You only remember 'the guy with the black glasses' or 'the chick with a that big haircut'. Therefore we've made business cards without names, but with a discription. http://www.behance.net/Gallery/Business-cards-agency-identity/251936 You'll probably recognize the following situation. You meet someone and that person introduces himself. When that person walks away, you are wondering what his or her name was. You only remember 'the guy with the black glasses' or 'the chick with a that big haircut'. Therefore we've made business cards without names, but with a discription. http://www.behance.net/Gallery/Business-cards-agency-identity/251936 Wed, 24 Jun 2009 09:16:32 -0500 'Goud' or 'Gold' magazine was published during the olympics in China and is the first dutch sport glossy. It tells the story behind the athletes and the profit goes to Right to Play charity. http://www.behance.net/Gallery/GOUDGOLD-magazine/251187 'Goud' or 'Gold' magazine was published during the olympics in China and is the first dutch sport glossy. It tells the story behind the athletes and the profit goes to Right to Play charity. http://www.behance.net/Gallery/GOUDGOLD-magazine/251187 Tue, 23 Jun 2009 07:16:23 -0500 Fake or Fair is a poster exhibition which is organized every year in the Hague. Design agencies are asked to make a posters within a certain theme. In 2007 we were asked to let our voice be heard, so we made a poster on the climate change. http://www.behance.net/Gallery/Fake-or-Fair-2007-poster/251176 Fake or Fair is a poster exhibition which is organized every year in the Hague. Design agencies are asked to make a posters within a certain theme. In 2007 we were asked to let our voice be heard, so we made a poster on the climate change. http://www.behance.net/Gallery/Fake-or-Fair-2007-poster/251176 Tue, 23 Jun 2009 06:53:26 -0500 Fake or Fair is a poster exhibition which is organized every year in the Hague. Design agencies are asked to make a posters within a certain theme. In 2008 the thema was, 'do something with the letter A'. So we made a poster about 'pain or pleasure'(the letter A in in pain and pleasure) As a designer you can go for the pain(concept) or the pleasure(eye candy), and we like a little of both! http://www.behance.net/Gallery/Fake-or-Fair-2008-poster/251153 Fake or Fair is a poster exhibition which is organized every year in the Hague. Design agencies are asked to make a posters within a certain theme. In 2008 the thema was, 'do something with the letter A'. So we made a poster about 'pain or pleasure'(the letter A in in pain and pleasure) As a designer you can go for the pain(concept) or the pleasure(eye candy), and we like a little of both! http://www.behance.net/Gallery/Fake-or-Fair-2008-poster/251153 Tue, 23 Jun 2009 06:40:32 -0500 The Diligentia Theatre asked us to redesign their identity. They had to rejuvenate their audience and attract more customers. We've given them an fresh look with lots of colors, playful illustrations and type. They have had an increase of 25% du to new programming and (hopefully) our design. ;) http://www.behance.net/Gallery/Diligentia-Theatre-corporate-identity/251135 The Diligentia Theatre asked us to redesign their identity. They had to rejuvenate their audience and attract more customers. We've given them an fresh look with lots of colors, playful illustrations and type. They have had an increase of 25% du to new programming and (hopefully) our design. ;) http://www.behance.net/Gallery/Diligentia-Theatre-corporate-identity/251135 Tue, 23 Jun 2009 06:04:27 -0500 For the Institute of Sound and Vision we've made a unique farewell present for their president. In the publication we've translated video and sound on to the 600 pages. The book contains the single of David Bowie 'Sound and vision', pop-ups, a dvd, several flip booklets and a RFID tag. http://www.behance.net/Gallery/Sound-_-Vision-publication/251059 For the Institute of Sound and Vision we've made a unique farewell present for their president. In the publication we've translated video and sound on to the 600 pages. The book contains the single of David Bowie 'Sound and vision', pop-ups, a dvd, several flip booklets and a RFID tag. http://www.behance.net/Gallery/Sound-_-Vision-publication/251059 Tue, 23 Jun 2009 03:21:22 -0500