Showcase & Discover Creative Work

▸ from February 2001 to September 2011
▸ Mercedes-Benz | marketing & communication [ Overseas | Latin America ]

▸ communication strategy definition
▸ idealisation and management of communication and marketing annual plan and budget controlling
▸ conception and management of ATL and BTL advertising campaigns for press and digital media
▸ media buying
▸ creation and updating of content for website and social networks
▸ development of brand’s social network activities
▸ coordination of promotional and institutional events
▸ brand identity management
▸ giving talk and facilitating at events and workshops for the Dealer net, advertising agencies and suppliers about brand identity issues, brand positioning, campaigns concepts and communication strategies
▸ layout designs for press and digital media and communication materials for fairs and events
▸ market research and reports elaboration
▸ historical and forecast analysis for wholesales and segmented markets
▸ macroeconomic scenario research and reports elaboration
▸ product range analysis [SWOT, comparatives]
▸ elaboration of technical and training literature
▸ business relation with internal clients, Dealer net, clients, advertising agencies, press and suppliers
▸ training and development people Read Less

[ my education ]

▸ Graphic Designer
[ 2006 | Panamerican School of Arts ]
▸ Photoshop CS 2.0
[ 2005 | Certificate | Photoshop Authorized Training Program ]
▸ Macromedia Flash Mx 2004
[ 2005 | Certificate | Macromedia Authorized Training Program ]
▸ Business Management
[ 2003 | Mackenzie ]



[ I speak ]

Italian and Portuguese at fluent level
English and Spanish at advanced level



[ in front of computer ]

▸ Mac OS | Windows
▸ Adobe Creative Suite
[ Indesign | Illustrator | Flash | Photoshop | Acrobat | Dreamweaver ]
▸ CorelDraw | QuarkXpress
▸ Iwork [ Pages | Numbers | Keynote ]
▸ Office [ World | Excel | PowerPoint | Access ]
▸ MsProject
▸ HTML | XHTML | CSS Read Less