Renate Avis

Creative Director / Art Director

Johannesburg, South Africa
I love absolutely everything design. I live for design. I have the ability to interpret a clients needs and expectations into a workable creative solution, followed by the successful execution of my creative “vision” and ideas, backed by my technical knowledge, developing it into a memorable and effective creative concept.
On a personal note - I’m very sociable and outgoing. Charming and fun to be around with (except in the mornings when I’ve just woken up and haven’t had a cup of coffee yet). I’m a Libra with a sometimes overactive imagination which is a handy tool in the creative world.

Work Experience

MCD Magic Factory

Creative Direction / Art Direction / Head Graphic Designer

Art Director / Head Designer
My function as Art Director is to determine the best ways to visually represent our client needs. I’m responsible for the creative / art direction of all creative projects in studio. Being a small studio I’m mostly responsible for the creative execution and roll-out of all client projects briefed. I work closely with the Account Executives to make sure the client’s needs are being met and the creative goals are on track.
May 2011 - Present Johannesburg, South Africa

Maxx Corporate Communications (Pty) Ltd

Senior graphic designer

I was the creative director’s apprentice, being trained and molded into taking over the reigns from her. My responsibilities also included the creative execution and roll-out of creative projects. Together with the rest of the studio we worked as a team on the conceptualisation and implementation of visual solutions and creative ideas to best communicate our clients needs, using a mix of creative skills and commercial awareness successfully.
Johannesburg, South Africa

8 Seconds Image And Brand Creation

Senior creative designer

My daily responsibilities included conceptualisation and crafting of ideas resulting in the execution of successful campaigns representing our various clients. These jobs cover a whole spectrum of media associated with above and below the line advertising, branding and image creation. Examples of print media: Posters, Flyers, Billboards, Magazine Advertising etc.
Johannesburg, South Africa

DWF Advertising

I’m was part of the creative team responsible for the brainstorming of new ideas to apply to various advertising campaigns on the request of our clients - conceptualisation and crafting of ideas resulting in the execution of successful campaigns. These jobs cover a whole spectrum of media associated with above and below the line advertising, branding and image creation.
Johannesburg, South Africa

Ster-Kinekor Theatres (Head Office)

Creative Designer

I basically created Ster-Kinekor’s internal design studio on my own from scratch. My studio was responsible for design, conceptualising and execution of creative jobs. Jobs included flyers, posters, popcorn boxes, internal newsletters, magazine advertising, brochures, CD covers, invitations, point-of-sale items etc. Also responsible for design & layout of FILMFINESSE Magazine distributed to all Cinema Nouveau theaters nationwide every 3 months.
Johannesburg, South Africa