In my role at visage I was responsible for managing design and development of the men’s woven’s department. The products I was responsible for were outwear, casual shorts, swim shorts, denim shorts, and trousers. It was my responsibility as the senior designer to manage the design team and nurture our customer’s products from concept through to production along with the account managers. Our customer base included most of the high street with our largest accounts being Republic (all brands), Next, Burtons, Debenhams, Officers Club, USC as well as all the supermarket chains such as George and Tesco.
As the team leader it was my role to present in-depth research of the fashion market, whether it was by organising trips to tradeshows, shopping abroad, magazines, books or web literature. This assisted me in predicting future trends to enable myself and my team to design fashion forward large generic ranges to cover all woven’s product areas, and our extensive client base. Manage the whole development process involved working closely with our offices in India, Pakistan, China and Bangladesh. This also gave me the opportunity to visit China and Bangladesh to meet factories, fabric mills and printers and work closely on the development to ensure speed, efficiency and customer satisfaction.
Clear communication, organisation and building of strong relationships have proved to be essential in my time at Visage. With an extensive client list and reputation for fashion forward good quality products.