It started in 2007. With Eloisa, my little princess. She used to call me "Papaupa", a funny nickname in Spain, and a famous chewing gum in Venezuela, the country I left behind in 2004.
It means strong, relentless, stubborn. And I agree with my daughter in one of those atributes. She'll be an excellent copywriter.
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It started in 2007. With Eloisa, my little princess. She used to call me "Papaupa", a funny nickname in Spain, and a famous chewing gum in Venezuela, the country I left behind in 2004.
It means strong, relentless, stubborn. And I agree with my daughter in one of those atributes. She'll be an excellent copywriter.
I've dedicated 11 years to advertising, being four of them in my first stage: Venezuela. There I worked as an art director for JWT, Young & Rubycam and Grey among others, and represented my country at the Cannes Young Creatives, back in 2002. My first time in France, and the moment I resolved to my self one single purpose in three simple words: go-to-Europe.
Spain was my choice, and Barcelona the starting point. I worked there as a happy senior art director for Prasat and DRAFTFCB Barcelona. Back in January 2011, DRAFTFCB Spain offered me to become the head of art of an ON/OFF creative team in Madrid. I said yes. And here I stand.
Papaupa stands Read Less
