Packaging & Bottle Design Co-Op
Package design for John Frieda, Guhl, Bioré, Jergens, Curél, Ban.
Analyzed bottle ergonomics, current consumer perception, brand language, & brand equity for new concepts and redesigns.
Lead in-house prototypes using Objet, Z-Printer, and Solidworks modeling program while collaborating closely with engineers, technicians, marketers, and graphic designers.
Collaborated with moderators and engineers to conduct package design focus groups.