Neill McCutcheon
Creative Director CX/UX/UI
Irvine, CA, USA
+1 213 359 7948
nmstudio.net
I pursue innovative ideas. Tell stories. Design beautiful solutions. Embrace challenges.
I have 20+ years of experience in developing creative solutions and campaigns across a variety of disciplines: advertising, film, websites, mobile and graphic design, corporate id, interactive, social campaigns, content marketing and events.
I understand the challenges of building and maintaining a consistent brand ecosystem, while being different, remaining practical and ensuring high standards of design usability.
On the rare occasion I am not doing all or some of the above, I’m probably snowboarding, riding my motorbike, or teaching myself the tools that help me do ... all or some of the above.
I have 20+ years of experience in developing creative solutions and campaigns across a variety of disciplines: advertising, film, websites, mobile and graphic design, corporate id, interactive, social campaigns, content marketing and events.
I understand the challenges of building and maintaining a consistent brand ecosystem, while being different, remaining practical and ensuring high standards of design usability.
On the rare occasion I am not doing all or some of the above, I’m probably snowboarding, riding my motorbike, or teaching myself the tools that help me do ... all or some of the above.
Work Experience
Berkshire Hathaway HomeServices
In-House. Berkshire Hathaway HomeServices, a national real estate brokerage. Responsible for the overall look and feel of the brand. Providing marketing tools (advertising, brochures, eCards, etc.) to company marketing departments, supporting 40,000+ real estate agents nationwide. Implementing strategies to take the BHHS brand international within the next year.
November 2013
- Present
California, United States
Freelance
Art director / producer / editor. Film and video production, direction and editing. Production and art direction of photo shoots. Layout and design of websites, catalogs, brochures, advertising, etc.
January 2009
- November 2013
California, United States
Firstview TV
(part time). Fashion video website. Designed the website, responsible for overall creative direction and overseeing continuous maintenance of site. Shooting & editing b-roll/backstage video during fashion weeks in New York, London, Milan and Paris and delivering to online publications such as vogue.com & W magazine.
February 2009
- November 2012
California, United States
Talbots
Responsible for maintaining the unique brand image of the women’s, men’s and kid’s businesses within the Talbots corporation. Leadership role in launching the men’s business.
• Oversaw strategies, concepts and visual communications designed to enhance the Talbots image.
• Managed a team of 3 art directors, 2 copy writers responsible for developing all visual communication including internet, print, direct mail and point of sale.
• Ensured that brand communication was synergistic across all channels (print, catalog, point-of-purchase, direct mail).
• Oversaw strategies, concepts and visual communications designed to enhance the Talbots image.
• Managed a team of 3 art directors, 2 copy writers responsible for developing all visual communication including internet, print, direct mail and point of sale.
• Ensured that brand communication was synergistic across all channels (print, catalog, point-of-purchase, direct mail).
May 2002
- September 2008
Massachusetts, United States
Doremus + Co.
Developed, designed and produced television and print advertising.
Clients included: Ace Limited, Guardian Insurance, Rabobank, Deutsch Bank.
• Managed and provided inspiration to a team of 3 art directors, 2 copy writers and 3 graphic designers.
• Ensured that brand communication was synergistic across all channels (broadcast, print, point-of-purchase, internet).
Clients included: Ace Limited, Guardian Insurance, Rabobank, Deutsch Bank.
• Managed and provided inspiration to a team of 3 art directors, 2 copy writers and 3 graphic designers.
• Ensured that brand communication was synergistic across all channels (broadcast, print, point-of-purchase, internet).
December 2000
- July 2001
New York, United States
D'Arcy Worldwide (DMB&B)
Developed, designed and produced television, print and outdoor advertising.
Clients included: Procter & Gamble, Joseph Abboud, Lily of France, Norelco ...
Clients included: Procter & Gamble, Joseph Abboud, Lily of France, Norelco ...
August 1997
- November 2000
New York, United States
Freelance
Developed and produced print and broadcast campaigns.
Agencies included: McCann Erickson; Merkley + Partners; Ogilvy Mather ...
Clients included: L’Oréal; Mars; Bell South; Casio; Ponds; Bic ...
Agencies included: McCann Erickson; Merkley + Partners; Ogilvy Mather ...
Clients included: L’Oréal; Mars; Bell South; Casio; Ponds; Bic ...
October 1995
- July 1997
New York, United States
Education
Victoria College Of The Arts
Graphic Design
Melbourne, Australia
Skills
Illustrator,
Indesign,
Photoshop,
Premier Pro,