Elevating clients brands one pixel at a time.

As Product Designer, I worked along side product managers and developers to make sure we deliver the best product to the user. I look at the user needs along with our business needs and provide a product that meets the demands of the business without sacrificing the needs of the user. I worked on various media and mobile sites, creating the right user experience to retain and grow our user base and to help span different demographics. I worked on various projects that range from NFL/NBA/MLB Gametrackers • Utility pages for mobile web • Super Bowl site and materials • CBSSports Live Player Experience • March Madness • Redesigning total look & feel of CBSSports.com

As Graphic Designer for AMCONYC, I worked on the companies re-branding, creating something that had prominence within the scope of the fashion industry. I also create flyers for various events, that align with the companies visual voice, and garners the attention of many, through the use of imagery and typography.

• Branding
– establishing and making sure the netTALK brand is honored and maintained.
– aid in coming up with ideas in marketing
– create logos for various products & services (netTALK DUO WiFi, netTAK TV, etc)
– established media kit that contains the netTALK brand guidelines

• Website Design
– designed and aid in updating netTALK.com & netTALKTV.com
– designing various web banners for netTALK.com
– coordinate with team for various design elements/logos for netTALKTV.com
– continually prepare artwork for netTALK.com
– coordinate with web programmers to manage our websites
– coordinated with others for website translations to other languages
– created various web icons

• Social Media
– created art work for Facebook, Twitter, Linkedin & Youtube

• Marketing Web Presence
– designed various banners for online placement
– prepare various artworks for different vendors and retailers

•Interface Design
– design UI for netTALK App (Android & iOS)
– prepare artwork for netTALK software (videophone, netTALK DUO WiFi)

• Print Collateral
– designed stationery kit (letterhead & business cards)
– create designs such as tall banners & postcards for special events
– prepare artwork for in-store placement (brochures, poster, postcards etc)
– review artwork created by outside agencies
– prepare artwork for different retailers & vendors

• Packaging
– updated netTALK DUO packaging
– coordinated with others to translate packaging to other languages
– work on different packaging concepts

• E-blasts
– create artwork for e-blasts

• Photography
– aid in art direction of product shots and shots of people
– photo editing & retouching

Editorial Design, Concepting, Art Direction, Layout

Design in-house and outgoing collateral for The Art Institute of Fort Lauderdale's branding and marketing.

Obtained my Associates of Sciences in Graphic Design in March 2009.