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Over the past 14 years, I’ve been employed in various roles in the creative communications business. My ideas and campaigns are always focused on solving the business problem and along the way a number of them have been awarded for their creativity.
  • Freelance Senior Creative
    Freelance — Sydney, Australia
  • Senior Art Director
    G2 Worldwide — Australia
  • Founder/Director
    Cherith Cutestory — Japan
  • Senior Art Director
    Ward6 — Australia
  • Art Director
    Moon Communications — Australia
  • Art Director and Head of Design
    George Patterson Y&R — Australia
  • Designer to Art Director to Creative Director
    RGA — Australia
  • Media Planner
    Mitchell Media Partners — Australia
View Full Resume →
While its important to create a fondness for the brand with consumers I try to focus on making the brand useful, something that can be part of their lives. I always begin by asking myself what do these people really need? Would rather you brand was liked or needed?
Making things that people need to look at, watch, read and play with.
Member Since: Jan 30, 2012