Murilo Lima
UX + Product Designer
Sydney, Australia
0424787949
www.murilolima.com
Pro-active, dynamic and multi-tasking professional, with solid portfolio and more than ten years of experience working as an UX + Product Design, offering efficient solutions to the users and companies. Developed professional career working in large companies in different areas, such as business design, innovation, project management, design thinking, research, strategy design, education and interaction design. Experience working on different projects and techniques such as mobile, tablet, app, websites, Arduino, service design and design thinking. Proven expertise turning complex business requirements into simple and engaging digital user experiences. Driven by creativity, has played a role in partnership with clients, continuously seeking creativity based on a strategic understanding of the business. Proven ability to analyse problems, able to understand and adjust work procedures and searching best result efficiency. Willing to work to excellence, accept new challenges and reach new accomplishments.
Work Experience
MLIMA PHOTO
PRODUCT DESIGNER
• Conduct UX methods and strategies, researches, develop strategies, budgets and metrics on the projects.
MAIN ACHIEVEMENTS:
• Publishing on websites as Coastal watch, Waves, Surfbahia and RideIt Magazine with result expose more my brand around the world.
• Interviewed by Ride IT Magazine, the most popular bodyboarding website in Brazil resulting of expose more my brand in Brazil and increase sold my frames in 10%.
• Sold my frames around the world increased in 30% my profit.
MAIN ACHIEVEMENTS:
• Publishing on websites as Coastal watch, Waves, Surfbahia and RideIt Magazine with result expose more my brand around the world.
• Interviewed by Ride IT Magazine, the most popular bodyboarding website in Brazil resulting of expose more my brand in Brazil and increase sold my frames in 10%.
• Sold my frames around the world increased in 30% my profit.
March 2019
-
Sydney, Australia
MLIMA PHOTO
PRIVATE PHOTOGRAPHER
• Responsible for using a blend of technical skills and an artistic eye to take pictures of surfers, people in general, places, landscapes, etc.
February 2016
-
Sydney, Australia
Toast Creative
TEMPORARY Digital Producer
• Liable for supervising the production of digital media, including videos, website, development, online advertising, e-mail, marketing.
• Responsible for budget and briefings analysis and control, as well dissemination of the company’s work methodology internally.
• Coordinate and maintain the efficiency of projects, ensuring on time scopes and deliveries.
MAIN ACHIEVEMENTS:
• Led a team of developers, designers and strategists, ensuring that the final product was consistent with the customer’s vision.
• Responsible for budget and briefings analysis and control, as well dissemination of the company’s work methodology internally.
• Coordinate and maintain the efficiency of projects, ensuring on time scopes and deliveries.
MAIN ACHIEVEMENTS:
• Led a team of developers, designers and strategists, ensuring that the final product was consistent with the customer’s vision.
November 2017
- January 2018
Australia
McCann Worldgroup
LEAD UX DESIGNER
• Conduct UX methods and strategies, researches, develop strategies, wireframes, prototypes, workflows, budgets and metrics on the projects.
• Responsible for facilitating project communication between planning teams, designers, programmers, project managers and social media.
• Conduct meetings with customers, ensuring the efficiency of the communication and integration process;
• Supported the McCann Rio and Sao Paulo with my knowledge in UX projects.
• Led large projects in gigantic companies such as Deca, Pfizer, Mastercard and Nestle, fulfilling all established goals and deadlines.
MAIN ACHIEVEMENT:
• Decreased bounce rate (-50%) with all redesign Deca website.
• Increased page views by 45% for MasterCard Surpreenda website after the ux redesign pages.
• Responsible for facilitating project communication between planning teams, designers, programmers, project managers and social media.
• Conduct meetings with customers, ensuring the efficiency of the communication and integration process;
• Supported the McCann Rio and Sao Paulo with my knowledge in UX projects.
• Led large projects in gigantic companies such as Deca, Pfizer, Mastercard and Nestle, fulfilling all established goals and deadlines.
MAIN ACHIEVEMENT:
• Decreased bounce rate (-50%) with all redesign Deca website.
• Increased page views by 45% for MasterCard Surpreenda website after the ux redesign pages.
July 2013
- December 2014
Brazil
Reset Lab
FOUNDER / TEACHER
• Responsible for assembling the brochures and giving workshops to large companies such as Buscapé, Editora GLOBO, New Age Software, Mercado Livre, Next Target, Ogilvy, TOTVS, Guilhermo Reis among others.
• Manage the commercial area, ensuring efficiency in sales operations, as well as the financial area, controlling expenses and costs.
• Manage social media using some guerrilha strategies such us ads posts, seo, email marketing and others.
MAIN ACHIEVEMENT:
• One of the first and leading company to offer UX workshops in Brazil with result full students every class.
• Invited to give a workshop at the biggest Interaction Design event in Latin America, Interaction South America in 2013.
• Manage the commercial area, ensuring efficiency in sales operations, as well as the financial area, controlling expenses and costs.
• Manage social media using some guerrilha strategies such us ads posts, seo, email marketing and others.
MAIN ACHIEVEMENT:
• One of the first and leading company to offer UX workshops in Brazil with result full students every class.
• Invited to give a workshop at the biggest Interaction Design event in Latin America, Interaction South America in 2013.
October 2012
- February 2014
Brazil
Ogilvy & Mather
UX DESIGNER
• Translate the concepts of deliverable user flows, wireframes, mock-ups, and prototypes for internal teams and stakeholders.
• Contribute to the development of internal documentation for the UXD area – User Experience Design Team.
• Research, create strategies, wireframes, prototypes, workflows, and metrics.
• Participated in large projects for large companies such as Claro, Unilever, Hellmann’s, Forbes and others.
MAIN ACHIEVEMENT:
• Redesigned the flows and prototype for the new Forbes website and increased page views by 60%, bounce rate (-45%) and converted by 35% more subscribes of the Magazine.
• Increased page views by 40% for Hellmann’s website after the UX redesign pages.
• Contribute to the development of internal documentation for the UXD area – User Experience Design Team.
• Research, create strategies, wireframes, prototypes, workflows, and metrics.
• Participated in large projects for large companies such as Claro, Unilever, Hellmann’s, Forbes and others.
MAIN ACHIEVEMENT:
• Redesigned the flows and prototype for the new Forbes website and increased page views by 60%, bounce rate (-45%) and converted by 35% more subscribes of the Magazine.
• Increased page views by 40% for Hellmann’s website after the UX redesign pages.
March 2012
- June 2013
Brazil
Insitum Strategy Innovation And Research
UX DESIGNER
• Responsible for business presentations, user interview activities, usability testing performance, reports development, project planning, consumer journey mapping, wireframes using the knowledge in Design Thinking and Service Design, offering efficient solutions.
• Participated in projects for the cosmetics industry, betting and investments.
MAIN ACHIEVEMENT:
• Increased to the users betting by 25% more than the usual for the betting website after the UX redesign pages.
• Responsible for giving workshops to large company in the cosmetics industry.
• Increased page views by 40% for the investments industry website after the UX redesign pages.
• Participated in projects for the cosmetics industry, betting and investments.
MAIN ACHIEVEMENT:
• Increased to the users betting by 25% more than the usual for the betting website after the UX redesign pages.
• Responsible for giving workshops to large company in the cosmetics industry.
• Increased page views by 40% for the investments industry website after the UX redesign pages.
September 2011
- March 2012
Brazil
Maruanã Tecnologia
Digital Producer [Contract]
August 2008
- May 2009
Salvador, Brazil
SetWeb
Digital Producer [Fulltime]
November 2005
- December 2007
Salvador, Brazil
Unijorge
Digital Producer [Fulltime]
November 2004
- November 2005
Salvador, Brazil
Education
Academies Australasia
Diploma of Information Technology
January 2015
- December 2017
Sydney, Australia
Jump Education
Information Architecture
Activities and Societies: Forum
2009
- 2009
Sao Paulo, Brazil
Swan Training Institute
English
Activities and Societies: Debate Team, Grammatica, Culture
January 2008
- September 2008
Dublin, Ireland
Centro Universitário Jorge Amado - UNIJORGE
Degree in Graphic Design
I worked in Web Design Labs, Photography Labs, Creative Labs.
I studied Analysis, Management and Social Projects in the course International Relation.
I studied Strategic Planning in the course Business.
I participated as a guest to evaluate two projects for completion of course.
Activities and Societies: Web Design Labs, Photography Labs, Creative Labs.
I studied Analysis, Management and Social Projects in the course International Relation.
I studied Strategic Planning in the course Business.
I participated as a guest to evaluate two projects for completion of course.
Activities and Societies: Web Design Labs, Photography Labs, Creative Labs.
January 2002
- July 2006
Salvador, Brazil
Languages
Portuguese (Native),
English (Conversational),
Skills
Design Thinking,
Product Design,
Research,
Strategy Manager,
User Experience Design,
UX Design,
Workshop,