Kristin Sinclair
Principal & Creative Director
Denver, CO, USACollaborative Leader. Visual Problem Solver. Design Ninja.
The design process means discovering solutions where others might not see them. Deep thought and collaboration help create connections with people and ideas. Each connection bridges the gap to a better understanding of what a client or user needs. I am curious about all of my surroundings, what's in my environment, different industry trends, and what is my staff and other designers teaching me on the journey to building great work.
The design process means discovering solutions where others might not see them. Deep thought and collaboration help create connections with people and ideas. Each connection bridges the gap to a better understanding of what a client or user needs. I am curious about all of my surroundings, what's in my environment, different industry trends, and what is my staff and other designers teaching me on the journey to building great work.
Work Experience
Design By Sinclair
Principal & Creative Director
September 2018
- Present
Denver, Colorado, United States
Sound United
Sr. Director of Brand Design
Globally directs the in house brand design team who support a diverse array of audio brands (Definitive Technology, Polk Audio, Polk Boom, Denon, Marantz, Heos and Boston Acoustics)
Works to maintain the brand vision by creating solutions in a collaborative environment through:
• Leading and Mentoring a Team of 13 across the areas of Photography/Video, Copy/Content, Graphic Design/Visual Design
Providing Creative Direction in the areas of:
• Video & Motion Graphics
• Product Packaging
• Large scale trade show graphics
• Ad's
• Logo design
• Marketing collateral
• Website and mobile app development
• Photography
• Copy
• Cross-Functional Collaboration
Works to maintain the brand vision by creating solutions in a collaborative environment through:
• Leading and Mentoring a Team of 13 across the areas of Photography/Video, Copy/Content, Graphic Design/Visual Design
Providing Creative Direction in the areas of:
• Video & Motion Graphics
• Product Packaging
• Large scale trade show graphics
• Ad's
• Logo design
• Marketing collateral
• Website and mobile app development
• Photography
• Copy
• Cross-Functional Collaboration
April 2017
- May 2019
Vista, California, United States
Sound United
Director of Brand Design
Directs the in house brand design team who support a diverse array of audio brands (Definitive Technology, Polk Audio, Polk Boom, Denon, Marantz and Boston Acoustics) working to maintain the brand vision by creating solutions in a collaborative environment through:
• Branding
• Art direction
• Video & Motion Graphics direction
• Product Packaging
• Large scale trade show graphics
• Ad's
• Logo design
• Marketing collateral
• Website Direction & Creation
• Photography Direction
• Branding
• Art direction
• Video & Motion Graphics direction
• Product Packaging
• Large scale trade show graphics
• Ad's
• Logo design
• Marketing collateral
• Website Direction & Creation
• Photography Direction
March 2015
- April 2017
California, United States
Sound United
Senior Designer
Supports a diverse array of audio brands (Definitive Technology, Polk, and Boom) designing and creating in a team environment working on:
• Designing packaging for products
• Large scale trade show graphics
• Ad's
• Logo design
• Marketing collateral
• Web design
• Art direction
• Co-managing the Baltimore team of Designers
• Designing packaging for products
• Large scale trade show graphics
• Ad's
• Logo design
• Marketing collateral
• Web design
• Art direction
• Co-managing the Baltimore team of Designers
June 2013
- March 2015
Maryland, United States
Taproot Foundation
Pro Bono Consultant
• Consulted with non-profits on strategic design projects and visual identity projects
• Developed messaging to further the client’s mission
• Presented creative materials to the client
• Developed messaging to further the client’s mission
• Presented creative materials to the client
July 2011
- January 2013
Washington, District of Columbia, United States
AIGA Baltimore
Communications Director
• Led the board in its efforts to maintain a consistent channel of communication for the local chapter to the public
• Created a new board structure for the Baltimore Chapter
• Led the board in branding, development and launch of the first Design Week in Baltimore in October 2012
• Served as Membership Chair for two years
• Created a new board structure for the Baltimore Chapter
• Led the board in branding, development and launch of the first Design Week in Baltimore in October 2012
• Served as Membership Chair for two years
July 2011
- January 2013
Baltimore, Maryland, United States
CDR Fundraising Group
Art Director/ Graphic Facilitator
• Trains new designers
• Graphic facilitator for strategic planning meetings
• Manages the design team and client workloads
• Creates print and digital marketing materials
• Mocks-up creative concepts for direct mail and online fundraising for non-profit clients
• Served as a graphic designer for two years
• Graphic facilitator for strategic planning meetings
• Manages the design team and client workloads
• Creates print and digital marketing materials
• Mocks-up creative concepts for direct mail and online fundraising for non-profit clients
• Served as a graphic designer for two years
October 2006
- June 2013
Bowie, Maryland, United States
Skills
Ad Design,
Adobe CC,
Adobe CS5,
Art Direction,
Basic HTML Hand Coding,
Brand Strategy,
Branding,
Content Strategy,
Copy Direction,
Creative Direction,
Digital Composition,
Direct Mail,
Event Graphics,
Graphic Facilitation,
Illustration,
Indesign,
Knowledge Of The Print And Production Process,
Logo Design,
Logos,
Mac & PC Proficient,
Management,
Mentorship,
Package Design,
Quark Xpress,
Retail Instilations,
Tradeshows,
Typography,
Video Direction,
Website Design,
Website Layout,
Wireframing,